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Eddie Jones is one of Rugby Union's most experienced and successful coaches, leading teams to success across the globe. David Pembroke, an International Rugby journalist and team strategist who has been a part of teams that have won Super Rugby titles, Bledisloe Cups, the World Cup, Tri Nations, a Lions Series and Six Nations.
Join them as they examine the biggest on and off field issues that are either taking Rugby forward or holding us back.
With new ideas, strong opinions and challenging debate, Rugby Unity is where you, the fan who cares about Rugby, can have your say and make a difference.
We all love the game. But we all know we are a long way from our potential.
One sport. Millions of voices. This is Rugby Unity.
Eddie Jones is one of Rugby Union's most experienced and successful coaches, leading teams to success across the globe. David Pembroke, an International Rugby journalist and team strategist who has been a part of teams that have won Super Rugby titles, Bledisloe Cups, the World Cup, Tri Nations, a Lions Series and Six Nations.
Join them as they examine the biggest on and off field issues that are either taking Rugby forward or holding us back.
With new ideas, strong opinions and challenging debate, Rugby Unity is where you, the fan who cares about Rugby, can have your say and make a difference.
We all love the game. But we all know we are a long way from our potential.
One sport. Millions of voices. This is Rugby Unity.
Eddie Jones is one of Rugby Union's most experienced and successful coaches, having led multiple international teams to success across the globe. Known for his strategic mind and leadership, he has coached teams such as England, Japan, and Australia, and is renowned for his insights into the game and coaching philosophy.
Eddie Jones is one of Rugby Union's most experienced and successful coaches, having led multiple international teams to success across the globe. Known for his strategic mind and leadership, he has coached teams such as England, Japan, and Australia, and is renowned for his insights into the game and coaching philosophy.
David Pembroke is an international rugby journalist and team strategist who has been part of teams that have won prestigious titles including Super Rugby, Bledisloe Cup, Rugby World Cup, Tri Nations, Lions Series, and Six Nations. His extensive experience in rugby analysis and strategy makes him a prominent voice in the sport.
David Pembroke is an international rugby journalist and team strategist who has been part of teams that have won prestigious titles including Super Rugby, Bledisloe Cup, Rugby World Cup, Tri Nations, Lions Series, and Six Nations. His extensive experience in rugby analysis and strategy makes him a prominent voice in the sport.
Topics Discussed
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The R360 threat smoke, silence and the Lions in the crossfire
Hosts
Hosts of this podcast episode
Eddie JonesDavid Pembroke
Guests
Guests of this podcast episode
Eddie JonesDavid Pembroke
Keywords
Keywords of this podcast episode
R360 sagaLions Tourmedia silenceplayer burnoutrugby innovationsecrecy in sports
This week on Rugby Unity, the R360 saga rolls on and Eddie Jones and David Pembroke are back in the trenches to make sense of it all.
With whispers turning into headlines and LinkedIn posts revealing mystery investors, the questions keep piling up: Whos driving this? Whats the plan? And why is no one fronting the media?
Eddie thinks it might just be the shake-up rugby needs. David isnt buying itand hes worried the circus could blow up the Lions Tour before a ball is kicked.
They cover:
Why fans and clubs are right to be nervous
The media silence thats fuelling speculation
Whether player burnout is being used as cover for something else
And if R360s secrecy is a sign of innovationor chaos
One sport. Millions of voices. This is Rugby Unity.
This week on Rugby Unity, the R360 saga rolls on and Eddie Jones and David Pembroke are back in the trenches to make sense of it all.
With whispers turning into headlines and LinkedIn posts revealing mystery investors, the questions keep piling up: Whos driving this? Whats the plan? And why is no one fronting the media?
Eddie thinks it might just be the shake-up rugby needs. David isnt buying itand hes worried the circus could blow up the Lions Tour before a ball is kicked.
They cover:
Why fans and clubs are right to be nervous
The media silence thats fuelling speculation
Whether player burnout is being used as cover for something else
And if R360s secrecy is a sign of innovationor chaos
One sport. Millions of voices. This is Rugby Unity.
The biggest shake-up in rugby history—or just a fantasy?
In this week’s episode of Rugby Unity, Eddie Jones and David Pembroke go head-to-head over the much-hyped R360 competition. Is it the catalyst rugby needs to force change, or a reckless distraction that threatens everything fans love about the game?
David pulls no punches as he calls out what he sees as a media-fuelled fantasy built on fluff and fairy dust. Eddie sees it differently, drawing parallels with World Series Cricket and the IPL. The debate goes deep into what R360 could mean for the global game—from the money and logistics to tradition, values, and the future of international competitions.
It’s a fiery episode that pits optimism against scepticism—and asks whether rugby’s future lies in tradition or transformation.
One sport. Millions of voices. This is Rugby Unity.
The biggest shake-up in rugby history—or just a fantasy?
In this week’s episode of Rugby Unity, Eddie Jones and David Pembroke go head-to-head over the much-hyped R360 competition. Is it the catalyst rugby needs to force change, or a reckless distraction that threatens everything fans love about the game?
David pulls no punches as he calls out what he sees as a media-fuelled fantasy built on fluff and fairy dust. Eddie sees it differently, drawing parallels with World Series Cricket and the IPL. The debate goes deep into what R360 could mean for the global game—from the money and logistics to tradition, values, and the future of international competitions.
It’s a fiery episode that pits optimism against scepticism—and asks whether rugby’s future lies in tradition or transformation.
One sport. Millions of voices. This is Rugby Unity.
Rugby modernizationred card reformUS broadcast dealfan engagementSouth American rugbySevens rugbymerging union and leagueYouTube rugby contentClub World CupUruguay rugbyGatlandOne sport
As the red card debate drags on, Rugby Unity asks a bigger question: what will it take for rugby to modernise?
This week, co-hosts Eddie Jones and David Pembroke take aim at the key takeaways from the latest World Rugby meeting—red card reform delays, a new US broadcast deal, and bold talk about putting fans first. But are the right changes actually being made?
They call out rugby’s outdated media culture, lack of transparency, and failure to engage fans the way other sports do. Plus, they explore how South America is quietly becoming a rugby force—and what that means for the global game.
The duo then answers your questions on Sevens in the UK, merging union and league, life lessons from rugby, and how Stephen Larkham is evolving as a coach.
Also in this episode:
📺 YouTube’s rise and what it means for rugby content
🏆 Club World Cup—bold idea or scheduling mess?
🇺🇾 Uruguay’s rugby surge and Gatland’s new role
One sport. Millions of voices. This is Rugby Unity.
As the red card debate drags on, Rugby Unity asks a bigger question: what will it take for rugby to modernise?
This week, co-hosts Eddie Jones and David Pembroke take aim at the key takeaways from the latest World Rugby meeting—red card reform delays, a new US broadcast deal, and bold talk about putting fans first. But are the right changes actually being made?
They call out rugby’s outdated media culture, lack of transparency, and failure to engage fans the way other sports do. Plus, they explore how South America is quietly becoming a rugby force—and what that means for the global game.
The duo then answers your questions on Sevens in the UK, merging union and league, life lessons from rugby, and how Stephen Larkham is evolving as a coach.
Also in this episode:
📺 YouTube’s rise and what it means for rugby content
🏆 Club World Cup—bold idea or scheduling mess?
🇺🇾 Uruguay’s rugby surge and Gatland’s new role
One sport. Millions of voices. This is Rugby Unity.
Formula Onerugby evolutionpersonality in sportsfan engagementdigital contentDrive to SurviveAmerican sports market
As Formula One surges in global popularity, what can rugby learn from its playbook?
In this episode of Rugby Unity, your co-hosts David Pembroke and Eddie Jones break down how the world’s most traditional team sport can evolve without losing its soul.
From Antoine Dupont buying into US rugby to Ilona Maher pulling crowds in Canberra, we look at the power of personalities—and what it means for growing the game.
The duo examines what Drive to Survive got right (and where rugby’s version missed the mark), explore how to win over the next generation of fans, and share a radical idea to turn post-match tradition into a digital content goldmine.
F1 cracked America. Can rugby?
One sport. Millions of voices. This is Rugby Unity.
As Formula One surges in global popularity, what can rugby learn from its playbook?
In this episode of Rugby Unity, your co-hosts David Pembroke and Eddie Jones break down how the world’s most traditional team sport can evolve without losing its soul.
From Antoine Dupont buying into US rugby to Ilona Maher pulling crowds in Canberra, we look at the power of personalities—and what it means for growing the game.
The duo examines what Drive to Survive got right (and where rugby’s version missed the mark), explore how to win over the next generation of fans, and share a radical idea to turn post-match tradition into a digital content goldmine.
F1 cracked America. Can rugby?
One sport. Millions of voices. This is Rugby Unity.
Rugby in AmericaRugby World Cup USTMO technology in rugbyRugby development modelsFiji rugby developmentJames O'Connor rugbycoaching principles in rugby
The Rugby World Cup is heading to the US—but is the sport ready to thrive in the world’s most competitive market?
This week, Eddie and Pemby unpack what’s really happening with rugby in America. From college comps and culture clashes to missing grassroots systems, they explore why success will take more than a broadcast deal and a bold logo.
Then, it’s time to talk TMO. Has technology gone too far? Eddie shares a no-nonsense blueprint for restoring flow to the game—one that protects players, honours the contest, and keeps fans from switching off.
Also in this episode: James O’Connor’s return to form, Fiji’s development model, and why “care before correction” is Eddie’s golden rule for coaching.
One sport. Millions of voices. This is Rugby Unity.
The Rugby World Cup is heading to the US—but is the sport ready to thrive in the world’s most competitive market?
This week, Eddie and Pemby unpack what’s really happening with rugby in America. From college comps and culture clashes to missing grassroots systems, they explore why success will take more than a broadcast deal and a bold logo.
Then, it’s time to talk TMO. Has technology gone too far? Eddie shares a no-nonsense blueprint for restoring flow to the game—one that protects players, honours the contest, and keeps fans from switching off.
Also in this episode: James O’Connor’s return to form, Fiji’s development model, and why “care before correction” is Eddie’s golden rule for coaching.
One sport. Millions of voices. This is Rugby Unity.