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Welcome to our award-winning physical therapy podcast for private practice owners who want to set themselves up for success and join the industry’s top 10%. Whether your business is just starting up or you’re looking to grow as a business leader and stay on top of industry trends, this weekly podcast hosted by Brian Gallagher, PT and Founder of MEG Business, features actionable insights and tips from physical therapy experts who share the marketing, operations, personnel and clinical secrets that not only improve your practice, but also your life as an entrepreneur!
Welcome to our award-winning physical therapy podcast for private practice owners who want to set themselves up for success and join the industry’s top 10%. Whether your business is just starting up or you’re looking to grow as a business leader and stay on top of industry trends, this weekly podcast hosted by Brian Gallagher, PT and Founder of MEG Business, features actionable insights and tips from physical therapy experts who share the marketing, operations, personnel and clinical secrets that not only improve your practice, but also your life as an entrepreneur!
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Here's a quick summary of the last 5 episodes on Physical Therapy Private Practice: Secrets of the Top 10%.
Hosts
Brian Gallagher
Previous Guests
Neil Trickett
Neil Trickett, PT, is the CEO of Practice Promotions, a company that specializes in helping physical therapy clinics enhance their marketing strategies. With extensive experience in the field, Neil has worked with over 1,200 clinics, providing them with smarter marketing systems to scale their practices and increase revenue. He is known for his insights into effective marketing practices and has authored the Market2Grow book, which outlines proven strategies for growth and success in the physical therapy industry.
Neil Trickett, PT, is the CEO of Practice Promotions, a company that specializes in helping physical therapy clinics enhance their marketing strategies. With extensive experience in the field, Neil has worked with over 1,200 clinics, providing them with smarter marketing systems to scale their practices and increase revenue. He is known for his insights into effective marketing practices and has authored the Market2Grow book, which outlines proven strategies for growth and success in the physical therapy industry.
Topics Discussed
successful practice owner
superpowers
team management
time management
practice success
MEG Pro
clinic operations
ownership challenges
rising costs
team drama
burnout
unpredictable reimbursement
mindset
strategic growth
toxic staff
A-team
vision
practice management
profitability
debt recovery
front desk fixes
therapist scripts
policy changes
profit
stress
physical therapy practice
challenges
solutions
credentialing
productivity
front desk churn
IVO process
billing standards
cash-based services
expanding hours
cutting payroll
physical therapy marketing
patient acquisition
revenue growth
marketing systems
local market
website conversion
marketing director
consistency
Management Expansion Group (MEG) is a physical therapy business solutions company founded in 2006 by Brian Gallagher, PT. MEG has assisted hundreds of physical therapy practice owners in startup, management and best practices to become a part of the top 10% of private practices nationwide.
MEG Business Management specializes in empowering physical therapy practices with comprehensive virtual solutions. From leadership and compliance training to billing, credentialing, virtual front desk and data migration services, we streamline operations for sustainable growth. Partner with us to elevate your practice to new heights!
Here's the recent few episodes on Physical Therapy Private Practice: Secrets of the Top 10%.
0:0024:30
Ep.367: 4 Superpowers of Every Successful Practice Owner
Hosts
Hosts of this podcast episode
Brian Gallagher
Keywords
Keywords of this podcast episode
successful practice ownersuperpowersteam managementtime managementpractice successMEG Proclinic operations
What separates top-performing PT owners from the rest? In this episode, Brian breaks down the four superpowers that transformed his journey from employee to successful practice owner.
Learn why you cant manage over disagreement, how to handle your team without carrying their emotional load, and why managing your clock is your biggest asset. Plus: the 4 Ps of practice success and a behind-the-scenes look at how MEG Pro is reshaping clinic operations across the country.
Want to scale without stress? Visitmegbusiness.com to schedule a discovery call.
What separates top-performing PT owners from the rest? In this episode, Brian breaks down the four superpowers that transformed his journey from employee to successful practice owner.
Learn why you cant manage over disagreement, how to handle your team without carrying their emotional load, and why managing your clock is your biggest asset. Plus: the 4 Ps of practice success and a behind-the-scenes look at how MEG Pro is reshaping clinic operations across the country.
Want to scale without stress? Visitmegbusiness.com to schedule a discovery call.
Private practice ownership today can feel overwhelming—rising costs, team drama, burnout, and unpredictable reimbursement. In this episode, Brian shares the insights he gained after a week in Costa Rica and shows why your mindset—not just your metrics—is the key to pushing through the storm.
Hear real stories from owners nationwide and learn how to:
Reclaim your vision and lead with clarity
Let go of toxic staff and build your A-team
Shift from survival mode to strategic growth
Create the ideal scene for your life and practice
☂️ The storms may be pouring down—but Brian hands you the umbrella: your beingness.
👉 Like what you hear? Subscribe, leave a review, and share this episode with a fellow owner.
💬 Have a question or topic idea? Email us or connect on megbusiness.com — we’d love to hear from you!
Private practice ownership today can feel overwhelming—rising costs, team drama, burnout, and unpredictable reimbursement. In this episode, Brian shares the insights he gained after a week in Costa Rica and shows why your mindset—not just your metrics—is the key to pushing through the storm.
Hear real stories from owners nationwide and learn how to:
Reclaim your vision and lead with clarity
Let go of toxic staff and build your A-team
Shift from survival mode to strategic growth
Create the ideal scene for your life and practice
☂️ The storms may be pouring down—but Brian hands you the umbrella: your beingness.
👉 Like what you hear? Subscribe, leave a review, and share this episode with a fellow owner.
💬 Have a question or topic idea? Email us or connect on megbusiness.com — we’d love to hear from you!
0:0035:05
Ep.365: The Lessons That Saved My Practice (and My Profits)
Hosts
Hosts of this podcast episode
Brian Gallagher
Keywords
Keywords of this podcast episode
practice managementprofitabilitydebt recoveryfront desk fixestherapist scriptspolicy changes
After selling his practice to his management team, Brian returned to find it nearly $200K in debt and on the brink of closing. In this episode, he shares the exact lessons and systems he used to bring it back to life and restore profitability—from front desk fixes and therapist scripts to company-wide policy changes.
Whether you’re building, rebuilding, or refining your practice, these are proven actions you can implement today.
📥 Questions or want to learn more? Visit our Contact Us page
After selling his practice to his management team, Brian returned to find it nearly $200K in debt and on the brink of closing. In this episode, he shares the exact lessons and systems he used to bring it back to life and restore profitability—from front desk fixes and therapist scripts to company-wide policy changes.
Whether you’re building, rebuilding, or refining your practice, these are proven actions you can implement today.
Want higher profit and lower stress in your physical therapy practice? This week, Brian Gallagher shares the real top challenges PT owners are facing in 2025—and gives you 6 actionable solutions that are already helping clinics restructure and thrive.
After surveying dozens of practice owners, it’s clear: the biggest struggles aren’t hiring or marketing. They’re hidden in the systems you rely on every day.
You’ll learn…
• Why credentialing is crushing productivity—and how to fix it
• What to do about front desk churn and burnout
• How to overhaul your IVO process for smoother intake and faster flow
• The billing standards you should demand (and what to do if you’re not hitting them)
• How to hit 25% of revenue in cash-based services
• When to expand hours and where to cut payroll without losing talent
💥 It’s time to stop patching holes and start building the practice you deserve.
Thrive—not just survive—in 2025.
🧰 Need help fixing your systems?
From billing and credentialing to virtual front desk, MEG Business provides end-to-end solutions built for physical therapy practices.
🎯 Book a free discovery call and take the pressure off: Book Call
Want higher profit and lower stress in your physical therapy practice? This week, Brian Gallagher shares the real top challenges PT owners are facing in 2025—and gives you 6 actionable solutions that are already helping clinics restructure and thrive.
After surveying dozens of practice owners, it’s clear: the biggest struggles aren’t hiring or marketing. They’re hidden in the systems you rely on every day.
You’ll learn…
• Why credentialing is crushing productivity—and how to fix it
• What to do about front desk churn and burnout
• How to overhaul your IVO process for smoother intake and faster flow
• The billing standards you should demand (and what to do if you’re not hitting them)
• How to hit 25% of revenue in cash-based services
• When to expand hours and where to cut payroll without losing talent
💥 It’s time to stop patching holes and start building the practice you deserve.
Thrive—not just survive—in 2025.
🧰 Need help fixing your systems?
From billing and credentialing to virtual front desk, MEG Business provides end-to-end solutions built for physical therapy practices.
🎯 Book a free discovery call and take the pressure off: Book Call
0:0050:10
Ep.363: Physical Therapy Marketing That Works w/ Neil Trickett, PT
Want more patients and profit without burning out? This week, Brian Gallagher interviews Neil Trickett, PT and CEO of Practice Promotions, to talk all things physical therapy marketing—what’s working in 2025 and how to avoid the common traps practice owners fall into.
Neil shares how over 1,200 clinics are using smarter marketing systems to scale their practice, grow revenue, and stand out online—without relying on doctor drop-offs.
You’ll learn…
• The 3 must-haves for marketing success
• Why your website is your #1 conversion tool
• How to stand out in your local market
• When to hire a marketing director
• And why consistency is king!
Free Resources:
✅Download the Market2Grow Bookby Neil Trickett, PT
Learn the proven strategies top PT clinics use to grow, hire, and profit.
🌐 Visit PracticePromotions.net to see how Neil’s team helps clinics dominate their local market.
🛠️ Need help beyond marketing?
From billing and credentialing to virtual front desk and compliance, MEG Business provides end-to-end solutions so you can focus on patient care.
🎯 Book a free discovery call and see what you can take off your plate: MEGBusiness.com
Want more patients and profit without burning out? This week, Brian Gallagher interviews Neil Trickett, PT and CEO of Practice Promotions, to talk all things physical therapy marketing—what’s working in 2025 and how to avoid the common traps practice owners fall into.
Neil shares how over 1,200 clinics are using smarter marketing systems to scale their practice, grow revenue, and stand out online—without relying on doctor drop-offs.
You’ll learn…
• The 3 must-haves for marketing success
• Why your website is your #1 conversion tool
• How to stand out in your local market
• When to hire a marketing director
• And why consistency is king!
Free Resources:
✅Download the Market2Grow Bookby Neil Trickett, PT
Learn the proven strategies top PT clinics use to grow, hire, and profit.
