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Business School is hosted by Sharran Srivatsaa, President of Real (TSX: REAX) (NASDAQ: REAX), the fastest-growing, publicly-traded, real estate brokerage in the world. Sharran grew Teles Properties by 10x in 5 years to $3.4 Billion in sales and eventually sold the business to Douglas Elliman. Sharran is also an accomplished “deal guy” and private equity investor. He is the Chairman of private equity firm Highland Prime which focuses on investing in service-businesses and also the Chairman of ARC Multifamily Group which focuses on value-add multifamily investment projects.
Sharran is a former Goldman Sachs and Credit Suisse banker and a sought after keynote speaker and is the creator of the wildly-popular 5am Club call for Entrepreneurs.
On this podcast, Sharran shares his best secrets on how to grow your business strategically, how to build your brand elegantly, most importantly integrate the profits in your business with an overall joyful life.
For more free resources visit Sharran.com
Business School is hosted by Sharran Srivatsaa, President of Real (TSX: REAX) (NASDAQ: REAX), the fastest-growing, publicly-traded, real estate brokerage in the world. Sharran grew Teles Properties by 10x in 5 years to $3.4 Billion in sales and eventually sold the business to Douglas Elliman. Sharran is also an accomplished “deal guy” and private equity investor. He is the Chairman of private equity firm Highland Prime which focuses on investing in service-businesses and also the Chairman of ARC Multifamily Group which focuses on value-add multifamily investment projects.
Sharran is a former Goldman Sachs and Credit Suisse banker and a sought after keynote speaker and is the creator of the wildly-popular 5am Club call for Entrepreneurs.
On this podcast, Sharran shares his best secrets on how to grow your business strategically, how to build your brand elegantly, most importantly integrate the profits in your business with an overall joyful life.
For more free resources visit Sharran.com
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Recent Hosts, Guests & Topics
Here's a quick summary of the last 5 episodes on Business School with Sharran Srivatsaa.
Hosts
Sharran Srivatsaa
Previous Guests
Alex Hormozi
Alex Hormozi is an entrepreneur and author known for his expertise in business growth and marketing strategies. He is the founder of Acquisitions.com and has built several multi-million dollar companies in the fitness and service industries. Hormozi is recognized for his practical approach to business and has shared his insights through various platforms, including social media and podcasts. He is also the author of the book '$100M Offers', which provides guidance on creating irresistible offers for customers.
Alex Hormozi is an entrepreneur and author known for his expertise in business growth and marketing strategies. He is the founder of Acquisitions.com and has built several multi-million dollar companies in the fitness and service industries. Hormozi is recognized for his practical approach to business and has shared his insights through various platforms, including social media and podcasts. He is also the author of the book '$100M Offers', which provides guidance on creating irresistible offers for customers.
Topics Discussed
brand loyalty
revenue growth
enemy concept
marketing strategy
frustrations
outdated business models
FIGHT method
ethical guardrails
Investment X-Ray
capital preservation
tax efficiency
cash flow
growth
investment decisions
passive income
risk assessment
Instagram growth
viral spikes
batch filming
engagement
personal brand
business scaling
top creators
content strategy
email marketing
influencer
email list
social media
click-through rates
readability
trust
deliverability
leadership
mistakes
team building
public presence
vision
collaboration
What if the key to your brands growth wasnt trying to please everyone but picking a fight? In this episode, Sharran explains how creating an enemy can skyrocket your brand loyalty and revenue.
Sharran reveals the game-changing concept that the most successful brands do. He explains how identifying a "villain" can sharpen your message and rally a loyal following. Whether its tackling frustrations, outdated business models, or a big machine, Sharran provides the framework for creating a movement around your brand. With examples from Apple, Starbucks, and even political figures like Donald Trump, he illustrates how having a clear "enemy" drives engagement and loyalty.
This episode will challenge you to rethink your marketing strategy and build a brand that people can truly get behind. If you want to create a brand that people cant stop talking about, tune in to learn how picking a fight can make you rich!
People dont buy products, they join fights. And for you to have a great fight to win this rigged game, pick your enemy, plant your flag, and watch how fast your brand starts pulling in the right people.
- Sharran Srivatsaa
Timestamps:
02:59 - Why brands with enemies attract loyalty and profits
05:46 - Attacking frustrations instead of bashing competitors
06:59 - The power of attacking outdated business models
08:21 - How to attack impersonal forces like "the system"
12:05 - The FIGHT method: Frustration, Identity, Guide, Honor, and Tactical Victory
18:13 - Examples of brands that successfully used the "enemy" concept
20:29 - Ethical guardrails when picking your enemy
What if the key to your brands growth wasnt trying to please everyone but picking a fight? In this episode, Sharran explains how creating an enemy can skyrocket your brand loyalty and revenue.
Sharran reveals the game-changing concept that the most successful brands do. He explains how identifying a "villain" can sharpen your message and rally a loyal following. Whether its tackling frustrations, outdated business models, or a big machine, Sharran provides the framework for creating a movement around your brand. With examples from Apple, Starbucks, and even political figures like Donald Trump, he illustrates how having a clear "enemy" drives engagement and loyalty.
This episode will challenge you to rethink your marketing strategy and build a brand that people can truly get behind. If you want to create a brand that people cant stop talking about, tune in to learn how picking a fight can make you rich!
People dont buy products, they join fights. And for you to have a great fight to win this rigged game, pick your enemy, plant your flag, and watch how fast your brand starts pulling in the right people.
- Sharran Srivatsaa
Timestamps:
02:59 - Why brands with enemies attract loyalty and profits
05:46 - Attacking frustrations instead of bashing competitors
06:59 - The power of attacking outdated business models
08:21 - How to attack impersonal forces like "the system"
12:05 - The FIGHT method: Frustration, Identity, Guide, Honor, and Tactical Victory
18:13 - Examples of brands that successfully used the "enemy" concept
20:29 - Ethical guardrails when picking your enemy
Investing is more than just picking stocks or real estate—it’s about making smart decisions with your time and money. In this episode, Sharran Srivatsaa reveals his powerful Investment X-Ray framework for evaluating any opportunity like a pro.
This method, which Sharran learned from a billionaire client during his tenure at Goldman Sachs, categorizes investments into four key buckets: capital preservation, tax efficiency, cash flow, and growth. He explains how to evaluate these components to assess the true value and risk of an investment, ensuring you make informed choices that align with your financial goals. Whether you're looking at real estate, stocks, or any other investment, this episode will help you make better decisions and manage your capital more effectively.
Are you ready to eliminate the guesswork from investing? Tune in to learn how to use the Investment X-Ray to evaluate your next opportunity!
“You can generate passive income by either funding it with capital or funding it with resources.”
- Sharran Srivatsaa
Timestamps:
03:31 - The Investment X-Ray framework for evaluating opportunities
04:54 - How to assess the security of your investment
05:56 - Understanding the tax implications of your investments
08:53 - The importance of consistent returns in investment decisions
10:01 - The myth of passive income and the reality of "pre-funded" income
14:39 - Why growth is essential, but it comes with risk
16:35 - The Investment X-Ray applied to cash, Bitcoin, and real estate
Investing is more than just picking stocks or real estate—it’s about making smart decisions with your time and money. In this episode, Sharran Srivatsaa reveals his powerful Investment X-Ray framework for evaluating any opportunity like a pro.
This method, which Sharran learned from a billionaire client during his tenure at Goldman Sachs, categorizes investments into four key buckets: capital preservation, tax efficiency, cash flow, and growth. He explains how to evaluate these components to assess the true value and risk of an investment, ensuring you make informed choices that align with your financial goals. Whether you're looking at real estate, stocks, or any other investment, this episode will help you make better decisions and manage your capital more effectively.
Are you ready to eliminate the guesswork from investing? Tune in to learn how to use the Investment X-Ray to evaluate your next opportunity!
“You can generate passive income by either funding it with capital or funding it with resources.”
- Sharran Srivatsaa
Timestamps:
03:31 - The Investment X-Ray framework for evaluating opportunities
04:54 - How to assess the security of your investment
05:56 - Understanding the tax implications of your investments
08:53 - The importance of consistent returns in investment decisions
10:01 - The myth of passive income and the reality of "pre-funded" income
14:39 - Why growth is essential, but it comes with risk
16:35 - The Investment X-Ray applied to cash, Bitcoin, and real estate
Instagram is constantly evolving, but are you keeping up with the changes? In this episode, Sharran dives into the 10 secrets to Instagram growth, compiled from the latest insider tips directly from Instagram’s CEO, Adam Mosseri.
From leveraging viral spikes to decoding the winners in your niche, Sharran lays out actionable steps for influencers to boost their reach. Learn how to "stack the spike" to amplify momentum, use batch filming for consistency, and optimize your captions for maximum engagement. Top creators prove these methods work, and they’re all designed to help you grow smarter, not harder.
Whether you’re building your personal brand or scaling your business, this episode is your roadmap to Instagram success in 2025. If you want to supercharge your Instagram growth in 2025, tune in to learn the 10 secrets that top creators are using to skyrocket their success!
“Every time you make a post, you have to ask yourself, 'Why would someone want to share this?' And if you can't answer that, you've got to study what you share.”
- Sharran Srivatsaa
Timestamps:
01:21 - Adapting to Instagram’s changing landscape
02:54 - Secret #1: Amplify viral momentum by stacking the spike
03:50 - Secret #2: Model what’s working in your niche
05:38 - Secret #3: Batch your content for scalability
06:48 - Secret #4: Maximize carousel engagement with second swipe hooks
08:19 - Secret #5: Hook viewers in the first three seconds
10:43 - Secret #6: Use trending soundtracks for better retention
13:31 - Secret #7: Write captions that drive visibility
Instagram is constantly evolving, but are you keeping up with the changes? In this episode, Sharran dives into the 10 secrets to Instagram growth, compiled from the latest insider tips directly from Instagram’s CEO, Adam Mosseri.
From leveraging viral spikes to decoding the winners in your niche, Sharran lays out actionable steps for influencers to boost their reach. Learn how to "stack the spike" to amplify momentum, use batch filming for consistency, and optimize your captions for maximum engagement. Top creators prove these methods work, and they’re all designed to help you grow smarter, not harder.
Whether you’re building your personal brand or scaling your business, this episode is your roadmap to Instagram success in 2025. If you want to supercharge your Instagram growth in 2025, tune in to learn the 10 secrets that top creators are using to skyrocket their success!
“Every time you make a post, you have to ask yourself, 'Why would someone want to share this?' And if you can't answer that, you've got to study what you share.”
- Sharran Srivatsaa
Timestamps:
01:21 - Adapting to Instagram’s changing landscape
02:54 - Secret #1: Amplify viral momentum by stacking the spike
03:50 - Secret #2: Model what’s working in your niche
05:38 - Secret #3: Batch your content for scalability
06:48 - Secret #4: Maximize carousel engagement with second swipe hooks
08:19 - Secret #5: Hook viewers in the first three seconds
10:43 - Secret #6: Use trending soundtracks for better retention
13:31 - Secret #7: Write captions that drive visibility
Imagine waking up tomorrow to find that your entire social media following has vanished! What’s your backup plan?
In this episode, Sharran reveals why your email list is the only asset that truly belongs to you and how to nurture it for lasting success. He reveals the ten critical mistakes influencers make in email marketing and how to fix them to build their Influencer Email Machine. These are actionable lessons Sharran has learned from writing millions of emails.
Whether you’re just starting or have an established email list, this episode is packed with practical advice used by top influencers like Alex Hormozi. Tune in and discover how to optimize your email marketing for maximum effectiveness.
“You don't write better emails until you have more people reading, but you don't get more people to read until your emails are better–that's the paradox.”
- Sharran Srivatsaa
Timestamps:
01:47 - Why losing your email list is a dreadful thing
02:34 - The only platform that slows the scroll
04:48 - How to build trust through email cadence
06:45 - The dangers of testing the gods of deliverability
09:24 - Writing for readability: Big paragraphs = big drop-offs
11:54 - You don't need to write an essay–just get your point across
13:14 - One line, one link: The secret to better click-through rates
14:25 - Understanding the inbox battlefield and how to stand out
16:30 - Why most people don't like emails
18:39 - Treating email like music: Using formatting for easier reading
20:18 - The paradox: The bigger your email list, the better you'll write
Imagine waking up tomorrow to find that your entire social media following has vanished! What’s your backup plan?
In this episode, Sharran reveals why your email list is the only asset that truly belongs to you and how to nurture it for lasting success. He reveals the ten critical mistakes influencers make in email marketing and how to fix them to build their Influencer Email Machine. These are actionable lessons Sharran has learned from writing millions of emails.
Whether you’re just starting or have an established email list, this episode is packed with practical advice used by top influencers like Alex Hormozi. Tune in and discover how to optimize your email marketing for maximum effectiveness.
“You don't write better emails until you have more people reading, but you don't get more people to read until your emails are better–that's the paradox.”
- Sharran Srivatsaa
Timestamps:
01:47 - Why losing your email list is a dreadful thing
02:34 - The only platform that slows the scroll
04:48 - How to build trust through email cadence
06:45 - The dangers of testing the gods of deliverability
09:24 - Writing for readability: Big paragraphs = big drop-offs
11:54 - You don't need to write an essay–just get your point across
13:14 - One line, one link: The secret to better click-through rates
14:25 - Understanding the inbox battlefield and how to stand out
16:30 - Why most people don't like emails
18:39 - Treating email like music: Using formatting for easier reading
20:18 - The paradox: The bigger your email list, the better you'll write
What if you could drastically improve your leadership with just a few changes? Sharran reveals five fixable mistakes leaders commonly make and shows you exactly how to correct them for better results and stronger teams!
Drawing from his experiences and lessons learned, Sharran covers mistakes like taking all the credit, failing to build a public presence, and not painting a big enough vision for your team. He shares why these issues are often overlooked, how they hinder growth, and actionable steps to correct them. Whether you're leading a team, a company, or yourself, this episode will help you elevate your leadership skills and drive real change in your organization.
Ready to fix your leadership mistakes and unlock your full potential? Tune in now to learn how to become the leader you were meant to be!
“If you lead by force, all you get is compliance and never commitment.”
What if you could drastically improve your leadership with just a few changes? Sharran reveals five fixable mistakes leaders commonly make and shows you exactly how to correct them for better results and stronger teams!
Drawing from his experiences and lessons learned, Sharran covers mistakes like taking all the credit, failing to build a public presence, and not painting a big enough vision for your team. He shares why these issues are often overlooked, how they hinder growth, and actionable steps to correct them. Whether you're leading a team, a company, or yourself, this episode will help you elevate your leadership skills and drive real change in your organization.
Ready to fix your leadership mistakes and unlock your full potential? Tune in now to learn how to become the leader you were meant to be!
“If you lead by force, all you get is compliance and never commitment.”
