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You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You can have a profitable biz AND a lovely, fulfilled life. I teach you personal development tools & strategies to finally conquer overwhelm and the feeling that you're not doing enough in your family or in your business. You'll learn step-by-step how to create the results you want in life!
You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You can have a profitable biz AND a lovely, fulfilled life. I teach you personal development tools & strategies to finally conquer overwhelm and the feeling that you're not doing enough in your family or in your business. You'll learn step-by-step how to create the results you want in life!
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Recent Hosts, Guests & Topics
Here's a quick summary of the last 5 episodes on Profitable Mindset.
Hosts
Charlotte
Previous Guests
Emily Harris
Emily Harris is a dedicated flower farmer and mother of three young children. She faced significant challenges in managing her farm, which was disorganized and unprofitable, leading to tension in her marriage. Despite her husband's initial frustration and suggestion to quit farming, Emily was determined to succeed. After joining the Farm Marketing Boot Camp, she implemented effective marketing and mindset strategies that transformed her business, allowing her to increase her sales sixfold through a focused product launch of Sweet Pea Seeds. Emily's journey not only improved her business but also enhanced her family life, demonstrating her ability to balance personal and professional demands.
Emily Harris is a dedicated flower farmer and mother of three young children. She faced significant challenges in managing her farm, which was disorganized and unprofitable, leading to tension in her marriage. Despite her husband's initial frustration and suggestion to quit farming, Emily was determined to succeed. After joining the Farm Marketing Boot Camp, she implemented effective marketing and mindset strategies that transformed her business, allowing her to increase her sales sixfold through a focused product launch of Sweet Pea Seeds. Emily's journey not only improved her business but also enhanced her family life, demonstrating her ability to balance personal and professional demands.
Topics Discussed
farm marketing
sales strategy
time management
family life
business transformation
Sweet Pea Seeds
farming
profitability
knowledge gap
business strategy
personal development
mindset
customer base
farm profitability
marketing tactics
farmers
branding
selling out
pricing strategy
customer engagement
Episodes
Here's the recent few episodes on Profitable Mindset.
0:0022:43
#241: The Real Reason You're Still in Debt (it's not what you think)
What if the REAL reason you can't get out of debt has nothing to do with your income or spending habits?
In today's brand-new podcast episode, I share a coaching breakthrough with a farmer who was STUCK in a pattern that was keeping her in debt — despite her farm actually being profitable.
She couldn't figure out why she wasn't taking action on the very things that would help her pay off debt faster...until our coaching call revealed the hidden mindset trap she'd fallen into.
You'll discover:
- The surprising way your feelings about debt are actually SLOWING DOWN your ability to pay it off
- Why hiring help might be the fastest path to becoming debt-free (counterintuitive but true!)
- The exact mindset shift that instantly relieved my client's money anxiety and freed her to take action
- How separating your self-worth from your financial situation changes everything
If you've ever felt a knot in your stomach when thinking about debt, or if you're avoiding making business investments because "I already have enough debt"...this episode is specifically for you.
This episode might be the most important one I've recorded this year for anyone with farm debt.
I'm sharing the exact coaching process that created an immediate breakthrough for this farmer.
Don't let shame about debt keep you stuck any longer.
What if the REAL reason you can't get out of debt has nothing to do with your income or spending habits?
In today's brand-new podcast episode, I share a coaching breakthrough with a farmer who was STUCK in a pattern that was keeping her in debt — despite her farm actually being profitable.
She couldn't figure out why she wasn't taking action on the very things that would help her pay off debt faster...until our coaching call revealed the hidden mindset trap she'd fallen into.
You'll discover:
- The surprising way your feelings about debt are actually SLOWING DOWN your ability to pay it off
- Why hiring help might be the fastest path to becoming debt-free (counterintuitive but true!)
- The exact mindset shift that instantly relieved my client's money anxiety and freed her to take action
- How separating your self-worth from your financial situation changes everything
If you've ever felt a knot in your stomach when thinking about debt, or if you're avoiding making business investments because "I already have enough debt"...this episode is specifically for you.
This episode might be the most important one I've recorded this year for anyone with farm debt.
I'm sharing the exact coaching process that created an immediate breakthrough for this farmer.
Don't let shame about debt keep you stuck any longer.
0:0047:32
#240: How Emilie Made Six Times Her Sales Using This Strategy
Hosts
Hosts of this podcast episode
Charlotte
Guests
Guests of this podcast episode
Emily Harris
Keywords
Keywords of this podcast episode
farm marketingsales strategytime managementfamily lifebusiness transformationSweet Pea Seeds
Emilie’s husband was frustrated with her farm’s chaos - disorganized, unprofitable, and causing tension in her marriage. 😱
He wanted her to quit.
"I'm not shutting down until I sell what I grew." 💪
That was Emily Harris' determined response when her husband suggested she quit farming completely. As a mom of three little ones (ages 5, 3, and 1!), and a flower farmer, something had to give.
Emilie found my Farm Marketing Boot Camp just in the nick of time.
Everything dramatically changed after she joined and focused on the step-by-step marketing and mindset process that gets you profitable. ✨
In our latest Profitable Mindset podcast episode, Emily reveals her incredible transformation from nearly closing her farm to making SIX TIMES more revenue with just ONE focused product launch!
Emily shares:
✅ How her husband went from skeptical to supportive when she implemented my Time Management program FIRST 📚
✅ The counterintuitive marketing strategy that generated SIX TIMES more revenue by focusing on just ONE product (Sweet Pea Seeds) instead of selling everything at once 💯
✅ How she overcame her fear of sending multiple sales emails (and discovered her customers actually WANTED to hear from her!) 📧
✅ Why pretending to be a "big corporation" was hurting her sales, and how embracing her authentic story transformed her business 🌟
The most powerful part? This wasn't just about business success. Emily's entire family life improved:
"We started planning out the whole year just like you teach... Fun stuff first, then the work. My marriage is better, I'm more present with my kids, and my business is thriving." 💖
If you're trying to juggle family life with building a successful farm business, this episode is a MUST-LISTEN. Emily's journey proves you don't need to sacrifice your family to create a profitable farm. 👨👩👧👦
Listen now and discover exactly how Emily went from "shut it down" to selling out her Sweet Pea Seeds with record-breaking sales! 🌱💰 🎉
Ready to transform YOUR farm business? 🔄
To your farming success,
🌻 Charlotte
P.S. Emily proved everyone wrong and you can too! Listen to her full transformation in this episode! 🎧 🙌
Farm Marketing Boot Camp opens up in April - plan on joining and transforming your farm profits and your home life!
I have a free training coming up April 7th (same day boot camp opens)
Emilie’s husband was frustrated with her farm’s chaos - disorganized, unprofitable, and causing tension in her marriage. 😱
He wanted her to quit.
"I'm not shutting down until I sell what I grew." 💪
That was Emily Harris' determined response when her husband suggested she quit farming completely. As a mom of three little ones (ages 5, 3, and 1!), and a flower farmer, something had to give.
Emilie found my Farm Marketing Boot Camp just in the nick of time.
Everything dramatically changed after she joined and focused on the step-by-step marketing and mindset process that gets you profitable. ✨
In our latest Profitable Mindset podcast episode, Emily reveals her incredible transformation from nearly closing her farm to making SIX TIMES more revenue with just ONE focused product launch!
Emily shares:
✅ How her husband went from skeptical to supportive when she implemented my Time Management program FIRST 📚
✅ The counterintuitive marketing strategy that generated SIX TIMES more revenue by focusing on just ONE product (Sweet Pea Seeds) instead of selling everything at once 💯
✅ How she overcame her fear of sending multiple sales emails (and discovered her customers actually WANTED to hear from her!) 📧
✅ Why pretending to be a "big corporation" was hurting her sales, and how embracing her authentic story transformed her business 🌟
The most powerful part? This wasn't just about business success. Emily's entire family life improved:
"We started planning out the whole year just like you teach... Fun stuff first, then the work. My marriage is better, I'm more present with my kids, and my business is thriving." 💖
If you're trying to juggle family life with building a successful farm business, this episode is a MUST-LISTEN. Emily's journey proves you don't need to sacrifice your family to create a profitable farm. 👨👩👧👦
Listen now and discover exactly how Emily went from "shut it down" to selling out her Sweet Pea Seeds with record-breaking sales! 🌱💰 🎉
Ready to transform YOUR farm business? 🔄
To your farming success,
🌻 Charlotte
P.S. Emily proved everyone wrong and you can too! Listen to her full transformation in this episode! 🎧 🙌
Farm Marketing Boot Camp opens up in April - plan on joining and transforming your farm profits and your home life!
I have a free training coming up April 7th (same day boot camp opens)
Just a couple miles from me, a farmer with wonderful pastured chickens, eggs and dairy products has announced they’re quitting farming at the end of the month.
With just 30 days notice, they’ve left our community hanging - scrambling to find the milk that our kids love and the pastured chickens and eggs that we rely on for our own health.
This happens far too often -
For 25 years, I’ve watched farmer after farmer across the country, start up their farm, give it their all (physically, financially, emotionally) and then shut down. Losing all.
I share insight about why this happens - and it has nothing to do with your farming skills or product quality.
I work with hundreds of farmers a year for over a decade and I've noticed a clear pattern that separates those who thrive and make a healthy living on their farm, from those who go under.
There's a big knowledge gap that most farmers never bridge, and today I share how to close that gap so you can be around for the long run.
In this episode, I reveal:
The TWO types of knowledge every farmer needs (most only focus on one) 🧠
The dangerous "knowing what to do" trap
The one strategy my clients use to sell out or generate $100,000+ of products with a single email 📧
To your success, Charlotte
P.S. If you've been working hard but not seeing the profits you deserve, this episode might be the breakthrough you've been waiting for. 🌟 Be sure to tune in.
Just a couple miles from me, a farmer with wonderful pastured chickens, eggs and dairy products has announced they’re quitting farming at the end of the month.
With just 30 days notice, they’ve left our community hanging - scrambling to find the milk that our kids love and the pastured chickens and eggs that we rely on for our own health.
This happens far too often -
For 25 years, I’ve watched farmer after farmer across the country, start up their farm, give it their all (physically, financially, emotionally) and then shut down. Losing all.
I share insight about why this happens - and it has nothing to do with your farming skills or product quality.
I work with hundreds of farmers a year for over a decade and I've noticed a clear pattern that separates those who thrive and make a healthy living on their farm, from those who go under.
There's a big knowledge gap that most farmers never bridge, and today I share how to close that gap so you can be around for the long run.
In this episode, I reveal:
The TWO types of knowledge every farmer needs (most only focus on one) 🧠
The dangerous "knowing what to do" trap
The one strategy my clients use to sell out or generate $100,000+ of products with a single email 📧
To your success, Charlotte
P.S. If you've been working hard but not seeing the profits you deserve, this episode might be the breakthrough you've been waiting for. 🌟 Be sure to tune in.
0:0030:22
#238: This One Mindset is Stopping You from Building a Lucrative Customer Base
Hosts
Hosts of this podcast episode
Charlotte
Keywords
Keywords of this podcast episode
mindsetcustomer basefarm profitabilitymarketing tacticsfarmerspersonal development
I'm sitting here at my desk, still thinking about yesterday's conversation that broke my heart.
A farmer jumped on a call with me in tears. She's done everything she thought possible to become profitable:
Spent $15,000 on a gorgeous website
Creates perfect Instagram reels that get tons of shares and comments
Drives an hour each way to premium farmers markets every weekend
Has professional photos of every product
And guess what? She STILL barely covers her farm's costs. Her family questions why she keeps going.
She's thinking about quitting the farm she's poured her heart into for five years with no $$ to show.❤️🩹
This may sound familiar, because it’s a story I hear often when a farmer first seeks my help.
But here's the wild part – right after that call, I spoke with another farmer who’s in my coaching program who just sells out her entire stock of $75 alpaca wool beanies (yes, $75 EACH!) in TWO HOURS with just ONE email.
Same industry. Similar products. Completely different results.
The difference isn't what you'd expect.
It's not about working harder. It's not about fancier marketing tactics. It's not even about having better products.
Mindset always drives profits. Strategy won't work if your mindset is not useful.
I was so fired up after these calls. Helping farmers learn to make money is my calling, my joy in life.
I had to immediately record this episode #238 of the Profitable Mindset Podcast to break down the exact mindset barrier that's keeping good farmers (like maybe you?) from building the customer base you deserve.
Tune in and listen.
This isn't fluff, I promise. Shifting your mindset is how you build a profitable farm.
In this episode, I share:
The 80/20 rule of farm profitability that completely flips how you should spend your time 🤯
The REAL reason why customers choose YOUR farm (hint: it has almost nothing to do with your beautiful products or the fancy reels!)
Why focusing on "getting new customers" is actually keeping you broke 🤦♀️
I'm not exaggerating when I say this mindset shift changes EVERYTHING.
Just last week, Lisa (a flower farmer in my program) tried what I teach and added 50 subscribers in two hours – all previous customers who'd abandoned her farm until she made this one change.
Anna completely sold out her farm dinner with a single email – something that used to take weeks of stressful back-and-forth messaging.
Listen, I know you're working your tail off. I used to as well! I figured it out, and now I share the mindset shifts with other farmers.
The long days, the physical exhaustion, the constant worry about sales... I've been there.
But what if the solution isn't working harder? What if it's just thinking differently?
I can't wait to hear what shifts for you after listening!
I'm sitting here at my desk, still thinking about yesterday's conversation that broke my heart.
A farmer jumped on a call with me in tears. She's done everything she thought possible to become profitable:
Spent $15,000 on a gorgeous website
Creates perfect Instagram reels that get tons of shares and comments
Drives an hour each way to premium farmers markets every weekend
Has professional photos of every product
And guess what? She STILL barely covers her farm's costs. Her family questions why she keeps going.
She's thinking about quitting the farm she's poured her heart into for five years with no $$ to show.❤️🩹
This may sound familiar, because it’s a story I hear often when a farmer first seeks my help.
But here's the wild part – right after that call, I spoke with another farmer who’s in my coaching program who just sells out her entire stock of $75 alpaca wool beanies (yes, $75 EACH!) in TWO HOURS with just ONE email.
Same industry. Similar products. Completely different results.
The difference isn't what you'd expect.
It's not about working harder. It's not about fancier marketing tactics. It's not even about having better products.
Mindset always drives profits. Strategy won't work if your mindset is not useful.
I was so fired up after these calls. Helping farmers learn to make money is my calling, my joy in life.
I had to immediately record this episode #238 of the Profitable Mindset Podcast to break down the exact mindset barrier that's keeping good farmers (like maybe you?) from building the customer base you deserve.
Tune in and listen.
This isn't fluff, I promise. Shifting your mindset is how you build a profitable farm.
In this episode, I share:
The 80/20 rule of farm profitability that completely flips how you should spend your time 🤯
The REAL reason why customers choose YOUR farm (hint: it has almost nothing to do with your beautiful products or the fancy reels!)
Why focusing on "getting new customers" is actually keeping you broke 🤦♀️
I'm not exaggerating when I say this mindset shift changes EVERYTHING.
Just last week, Lisa (a flower farmer in my program) tried what I teach and added 50 subscribers in two hours – all previous customers who'd abandoned her farm until she made this one change.
Anna completely sold out her farm dinner with a single email – something that used to take weeks of stressful back-and-forth messaging.
Listen, I know you're working your tail off. I used to as well! I figured it out, and now I share the mindset shifts with other farmers.
The long days, the physical exhaustion, the constant worry about sales... I've been there.
But what if the solution isn't working harder? What if it's just thinking differently?
I can't wait to hear what shifts for you after listening!
Cheering you on,
Charlotte
0:0028:29
#237: How Savvy Farmers Use Branding to Sell Out Every Season
We're barely halfway through Farm Marketing Boot Camp and farmers are SELLING OUT.
Not all 53 farmers are selling out, of course, but it IS possible to learn how to brand your farm and see immediate success.✨
🤔 How are the farmers in Boot Camp doing this?
The powerful branding exercise we do in the first week of class jump-starts their marketing.
🎙️ Today on the podcast, I'm sharing one of the key exercises from our branding workshop.
It's just three simple questions to ask your favorite customers - but the results are transformative.
💰 The answers they give are absolute GOLD, and in the episode I reveal exactly how to transform them into your unique farm brand.
When you learn to brand this way, selling becomes effortless.
This approach means you can raise your prices to where they should be - covering expenses + profit - and no one will hesitate to pay them. 💵
Branding is the missing piece in building a profitable farm that most farmers overlook.
Tune in to Episode 237 The Profitable Mindset Podcast Today
👉 Then - join us in Farm Marketing Boot Camp this April and experience the same success our current farmers are celebrating:
✉️ "I sold out my farm-to-table dinner with ONE email!" - after implementing what you teach in just the first few weeks. Previously it took WEEKS of back-and-forth emails to fill seats. So much time saved and money made!
🥚 Farmers who were terrified to raise prices are now selling out eggs at $8, $10 and even $12/dozen. With clear branding, customers happily pay premium prices.
🐄 "I sold 7 quarters of beef with one email when I used to sell 1 or 2 if I was lucky." This branding approach makes selling effortless for you and buying a no-brainer for them.
Is this you? 👇
🌐 Your website gets traffic but few actual sales
📧 Your emails aren't converting to purchases
📋 Farm stand visitors don't sign up for your list
💲 Customers consistently balk at your prices
...then you need to hear this perspective that's transforming farms across the country!
We're barely halfway through Farm Marketing Boot Camp and farmers are SELLING OUT.
Not all 53 farmers are selling out, of course, but it IS possible to learn how to brand your farm and see immediate success.✨
🤔 How are the farmers in Boot Camp doing this?
The powerful branding exercise we do in the first week of class jump-starts their marketing.
🎙️ Today on the podcast, I'm sharing one of the key exercises from our branding workshop.
It's just three simple questions to ask your favorite customers - but the results are transformative.
💰 The answers they give are absolute GOLD, and in the episode I reveal exactly how to transform them into your unique farm brand.
When you learn to brand this way, selling becomes effortless.
This approach means you can raise your prices to where they should be - covering expenses + profit - and no one will hesitate to pay them. 💵
Branding is the missing piece in building a profitable farm that most farmers overlook.
Tune in to Episode 237 The Profitable Mindset Podcast Today
👉 Then - join us in Farm Marketing Boot Camp this April and experience the same success our current farmers are celebrating:
✉️ "I sold out my farm-to-table dinner with ONE email!" - after implementing what you teach in just the first few weeks. Previously it took WEEKS of back-and-forth emails to fill seats. So much time saved and money made!
🥚 Farmers who were terrified to raise prices are now selling out eggs at $8, $10 and even $12/dozen. With clear branding, customers happily pay premium prices.
🐄 "I sold 7 quarters of beef with one email when I used to sell 1 or 2 if I was lucky." This branding approach makes selling effortless for you and buying a no-brainer for them.
Is this you? 👇
🌐 Your website gets traffic but few actual sales
📧 Your emails aren't converting to purchases
📋 Farm stand visitors don't sign up for your list
💲 Customers consistently balk at your prices
...then you need to hear this perspective that's transforming farms across the country!
🎧 Listen to Episode 237 Now!
Happy Branding! 💕
Charlotte
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Global ratings are aggregates of the individual countries