Beyond The Technique Podcast

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Has guests
Kati Whitledge
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Categories
Fashion & Beauty Arts Business Marketing Health & Fitness
Audience & Performance Metrics
1.4K - 2.3K listeners Female 4.8 rating 93 reviews 100 episodes USA
Monetization Metrics
30s Ad: $54 - $65 60s Ad: $63 - $74 CPM Category: Business
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206 subscribers 7,041 followers Facebook LinkedIn
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Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.

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Recent Hosts, Guests & Topics

Here's a quick summary of the last 5 episodes on Beyond The Technique Podcast.

Hosts

Kati Whitledge

Previous Guests

Justin Gold
Justin Gold is a renowned beauty industry coach specializing in helping professionals achieve significant income growth. With a focus on practical strategies and mindset shifts, he empowers stylists and salon owners to reach their financial goals. Justin is the founder of Rise Coaching and Consulting, where he provides resources and coaching to elevate performance in the beauty sector.
J. Ladner
J. Ladner is a renowned hairdresser and educator known for his innovative approaches to hair coloring and salon management. With a passion for empowering fellow hairdressers, he advocates for their visibility and success in the industry. J. has developed a reputation for his contagious energy and unmatched expertise, focusing on helping stylists work smarter, not harder. He is also the host of the 'No Stylist Left Behind' podcast, where he shares insights and strategies for thriving in the beauty industry.
Marty Smith
Marty Smith is a successful salon owner and entrepreneur who operates multiple locations and has achieved seven-figure revenues. He entered the beauty industry at a young age and has built a reputation for excellence in customer service and team management. His journey to salon ownership is marked by key moments that have shaped his approach to business, emphasizing core team values and innovative practices that drive success in the beauty sector.
Emily Chen
Emily Chen, known as @EmChenHair on Instagram, is recognized as one of the top 25 influencers across all industries. She has an inspiring journey from being a high school dropout to becoming a six-figure stylist and ultimately building a thriving seven-figure commission salon. As a global educator, Emily empowers hairstylists to elevate their craft and embrace discomfort as a key to growth. Her insights and strategies have helped many in the beauty industry achieve success.
Chris Sulimay
Chris Sulimay is a video production expert with over 30 years of experience in the beauty industry. He has transitioned into a sought-after video strategist for speakers, coaches, and consultants. Chris specializes in helping individuals and businesses create impactful video content that resonates with their target audience, particularly in the realm of social media.

Topics Discussed

six-figure booker beauty industry coaching income goals salon performance clientele building efficient hair coloring career development hairdressers mastery tools for success customer service salon ownership team values color formulation app Emily Chen influencer hairstylist six-figure stylist seven-figure salon global educator mindset shifts strategies for success video production ideal clients social media video content video strategist
Episodes

Here's the recent few episodes on Beyond The Technique Podcast.

0:00 42:55

587: Be a 6-Figure Booker!

Hosts
Kati Whitledge
Guests
Justin Gold
Keywords
six-figure booker beauty industry coaching income goals salon performance clientele building

Unlock the secrets to becoming a six-figure booker! In this episode, we welcome beauty industry coach Justin Gold, who reveals the six keys to booking $100K or more in services. Whether you're a stylist striving to hit new income goals or a salon owner looking to elevate your team's performance, this conversation is packed with game-changing insights. Justin breaks down the essential elementsattitude, presentation, consistency, and morethat separate top earners from the rest. But it's not just about what you do; its about how you show up, how you connect, and how you build a thriving, loyal clientele. If youre serious about taking your career to the next level, dont miss this episode!

WATCH ON YOUTUBE: https://youtu.be/Ra9DR5mhX5Y

POWERED BY:

JOIN mya! joinmya.com

FOLLOW JUSTIN GOLD!
Instagram: https://www.instagram.com/risecoachingconsulting/

Website: https://risecc.com/

GIFTS

GET A FREE SOCIAL MEDIA [CTA] AUDIT

https://joinmya.com/social-media-audit

GET A FREE AUDIT OF YOUR WEBSITE

https://joinmya.com/sticky-website-audit

LETS CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/

SPONSORS

Join the PBA: https://www.probeauty.org/

Join the Smarter Room Mastermind with Jay Williams!
Click Here to Learn More: https://thejwco.com/a-smarter-room/

Qnitys The Fill Conference

Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

0:00 29:43

586: Efficient, Intentional, and Revs Your Spirit Up!

Hosts
Kati Whitledge
Guests
J. Ladner
Keywords
efficient hair coloring career development hairdressers mastery tools for success

Get ready to be inspired as the incredible J. Ladner returns to share his game-changing approach to taking your career behind the chair to the next level! If you're willing to adapt and embrace a more efficient way to color hair, J’s insights will light you up. He’s not only a master of his craft but a passionate advocate for ensuring hairdressers feel seen, heard, and equipped with the tools to thrive. His energy is contagious, his expertise is unmatched, and his mission is clear—helping you work smarter, not harder, so you can optimize your life behind the chair. Don't miss this empowering conversation!

WATCH ON YOUTUBE: https://youtu.be/sYZ1bsNI2NA

 

POWERED BY: 

JOIN mya! joinmya.com

 

FOLLOW J LADNER!

Instagram: https://www.instagram.com/itsmrjladner/ 

Website: https://www.jladner.com/ 

No Stylist Left Behind Podcast: https://www.jladner.com/podcast 

 

GIFTS

GET A FREE SOCIAL MEDIA [CTA] AUDIT

https://joinmya.com/social-media-audit 

 

GET A FREE AUDIT OF YOUR WEBSITE

https://joinmya.com/sticky-website-audit 

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/ 

 

SPONSORS

Join the PBA: https://www.probeauty.org/ 

 

Join the ‘Smarter Room’ Mastermind with Jay Williams!
 Click Here to Learn More: https://thejwco.com/a-smarter-room/ 

 

Qnity’s “The Fill” Conference

Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

0:00 29:04

585: Deliver World Class Customer Service

Hosts
Kati Whitledge
Guests
Marty Smith
Keywords
customer service salon ownership team values color formulation app beauty industry

Get ready to be inspired by first-time guest Marty Smith, a seven-figure multi-location salon owner who got into the beauty industry at a young age and never looked back. Marty takes us through every stage of his journey to salon ownership, sharing the key moments that shaped his success. He reveals the core team values that drive world-class customer service and the unique superpowers that have propelled his company forward. Plus, he has an exclusive gift for our listeners—an innovative color formulation app you won’t want to miss! Stay tuned until the end to take advantage of this special offer.

WATCH ON YOUTUBE: https://youtu.be/Za2ERyK7dTE

 

POWERED BY: 

JOIN mya! joinmya.com

 

FOLLOW ON STAGE SALON & COLOR COACH!

Instagram: https://www.instagram.com/onstage.hairsalon/ 

Website: https://www.onstagehairsalon.com/
Get the COLOR COACH app! https://www.colorcoachapp.com/ 

 

GIFTS

GET A FREE SOCIAL MEDIA [CTA] AUDIT

https://joinmya.com/social-media-audit 

 

GET A FREE AUDIT OF YOUR WEBSITE

https://joinmya.com/sticky-website-audit 

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/ 

 

SPONSORS

Join the PBA: https://www.probeauty.org/ 

 

Join the ‘Smarter Room’ Mastermind with Jay Williams!
Click Here to Learn More: https://thejwco.com/a-smarter-room/ 

 

Qnity’s “The Fill” Conference

Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

0:00 33:34

584: Emily Chen is The Influencer of Our Industry!

Hosts
Kati Whitledge
Guests
Emily Chen
Keywords
Emily Chen influencer hairstylist six-figure stylist seven-figure salon global educator mindset shifts strategies for success

In this episode we welcome back the incredible Emily Chen, known as @EmChenHair on Instagram and recognized as one of the top 25 influencers across all industries. Emily shares her inspiring journey from high school dropout to six-figure stylist, ultimately building a thriving seven-figure commission salon. Now a global educator, she empowers hairstylists to elevate their craft and embrace discomfort as the key to growth. Tune in as Emily reveals the mindset shifts and strategies that have propelled her success—and how you can apply them to your own career!

WATCH ON YOUTUBE: https://youtu.be/NMuC5k8_5X4

 

POWERED BY: 

JOIN mya! joinmya.com

 

FOLLOW EMILY CHEN!
Instagram: https://www.instagram.com/emchenhair/ 

Listen to our 1st Episode Together: https://joinmya.com/podcast/0368-survive-thrive-with-salon-owner-emily-chen 

 

GIFTS

GET A FREE SOCIAL MEDIA [CTA] AUDIT

https://joinmya.com/social-media-audit 

 

GET A FREE AUDIT OF YOUR WEBSITE

https://joinmya.com/sticky-website-audit 

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/ 

 

SPONSORS

Join the PBA: https://www.probeauty.org/ 

 

Join the ‘Smarter Room’ Mastermind with Jay Williams!
Click Here to Learn More: https://thejwco.com/a-smarter-room/ 

 

Qnity’s “The Fill” Conference

Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

0:00 35:52

583: Use Video to Attract Ideal Clients

Hosts
Kati Whitledge
Guests
Chris Sulimay
Keywords
video production ideal clients social media video content beauty industry video strategist

Join us for today for a conversation with video production expert Chris Sulimay, who began his journey in the beauty industry over 30 years ago and has since evolved into a go-to video strategist for speakers, coaches, and consultants. Chris reveals the key elements we’ve been missing in our video content and shares expert tips on how to stand out in a sea of social media reels. If you're ready to create videos that truly connect with your ideal clients, you won’t want to miss this episode—Chris has a unique ability to help you make an impact!

WATCH ON YOUTUBE: https://youtu.be/QXZ2xPOWc-I

 

POWERED BY: 

JOIN mya! joinmya.com

 

FOLLOW CHRIS SULIMAY!
Instagram: https://www.instagram.com/chrissulimay/ 

Website: https://sulimayproductions.com/ 

 

GIFTS

GET A FREE SOCIAL MEDIA [CTA] AUDIT

https://joinmya.com/social-media-audit 

 

GET A FREE AUDIT OF YOUR WEBSITE

https://joinmya.com/sticky-website-audit 

 

LET’S CONNECT!

BTT Instagram: https://www.instagram.com/beyondthetechnique

MYA Instagram: https://www.instagram.com/join_mya/ 

 

SPONSORS

Join the PBA: https://www.probeauty.org/ 

 

Join the ‘Smarter Room’ Mastermind with Jay Williams!
Click Here to Learn More: https://thejwco.com/a-smarter-room/ 

 

Qnity’s “The Fill” Conference

Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Ratings
Global:
4.8 rating 93 reviews
USA
4.9 ratings 84 reviews
Canada
4.2 ratings 5 reviews
UK
3.0 ratings 2 reviews
Australia
4.5 ratings 2 reviews
Ireland
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