ChiroCandy: THE Chiropractic Marketing Podcast

Schedule a call or find out more: https://chirocandy.com/tribe

More about Dr. Pete Sulack: https://drpetesulack.com/

Summary:

In this episode of The ChiroCandy Podcast, Billy Sticker sits down with Dr. Pete Sulack as he shares his profound journey from being diagnosed with aggressive brain cancer to finding hope and healing through faith and community support. He discusses the symptoms leading up to his diagnosis, the impact of faith on his family's response, and the changes in his perspective post-surgery. Dr. Sulack emphasizes the importance of diet and lifestyle in cancer recovery and shares his vision for creating a holistic cancer center to support others on their healing journeys.

Takeaways:

• Dr. Pete Sulack was diagnosed with aggressive brain cancer
• He experienced symptoms for 18 months before diagnosis
• Faith played a crucial role in his response to the diagnosis
• The family found supernatural peace amidst the diagnosis
• Dr. Sulack underwent a successful brain surgery and is now cancer-free
• He emphasizes the importance of diet and lifestyle in cancer recovery
• Dr. Sulack is creating a holistic cancer center to support patients
• He shares his journey and protocols on social media
• The importance of community support during health challenges
• Dr. Sulack believes in the power of personal testimony to inspire others

Case Study #1: https://go.chirocandy.com/case-study

Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

Schedule a call or find out more: https://go.chirocandy.com/ai-tools 

https://www.instagram.com/p/DGd7_v4PrYW/

Summary:

In this episode of the ChiroCandy Podcast, Billy Sticker reflects on the journey of the podcast and the chiropractic marketing company that has grown from it. The discussion focuses on leveraging AI tools for video creation, including voice cloning and content generation, to build authority and engage with patients effectively. Billy shares practical steps for creating engaging video content and emphasizes the importance of consistent marketing efforts to establish a strong presence in the community.

Takeaways: 

• AI can significantly streamline video creation for chiropractic practices.
• Cloning your voice can enhance personal branding in videos.
• Creating B-roll footage is essential for engaging video content.
• Consistent video marketing builds authority in the community.
• Using AI tools can save time and increase content output.
• Targeted video ads can establish local celebrity status.
• Building a retargeting audience is crucial for marketing success.
• The best known beats best in marketing strategies.
• Engaging content can lead to increased patient inquiries.

Case Study #1: https://go.chirocandy.com/case-study

Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

Take a look at the video examples: https://www.facebook.com/lemmatachiropractic/videos

Summary:

In this episode of the ChiroCandy Podcast, Billy Sticker & Andrew Hardwick discuss the success of a chiropractic client who has significantly increased their marketing budget and lead generation through effective video marketing and audience engagement strategies. They emphasize the importance of consistency in content creation and the process of building a retargeting audience to enhance patient acquisition.

Takeaways:

• The client increased their daily budget from $30 to $300 due to successful lead generation.
• Building a retargeting audience is crucial for effective marketing.
• Consistency in video production leads to better audience engagement.
• The process of creating videos helps establish trust and familiarity with potential patients.
• Successful marketing is about getting your message in front of the right audience.
• The quality of videos is less important than the frequency of posting.
• Engaging with the community through social media can lead to increased patient acquisition.
• Marketing strategies should focus on building relationships with potential patients.

More about ChiroCandy Marketing:

Schedule a call or find out more - https://chirocandy.com/tribe

Case Study #1 - https://go.chirocandy.com/case-study

Case Study #2 - https://www.youtube.com/watch?v=po2nWAaKcho

Learn more about Focus OKC: https://www.focusokc.com 

Summary:

In this episode of The ChiroCandy podcast, host Billy Sticker talks with Dr. Tim Young about his inspiring journey into chiropractic, detailing how personal experiences and a passion for the profession led him to become a successful chiropractor and coach. He discusses the importance of chiropractic philosophy, the creation of the Focus event, and the challenges chiropractors face, including fear of judgment and the need for action. Dr. Young emphasizes the significance of knowledge and wisdom in practice and the importance of building trust with patients.

Takeaways:

• Dr. Tim Young's journey into chiropractic began with personal experiences and family influence.
• The Focus event celebrates chiropractic philosophy and community.
• Fear of judgment can paralyze chiropractors from taking action.
• Knowledge is important, but wisdom is about applying that knowledge.
• Building trust with patients is crucial for a successful practice.
• Chiropractors must embrace their role as health advocates for their patients.
• The chiropractic profession has the potential to change lives if practitioners take action.
• Dr. Young emphasizes the importance of community and support among chiropractors.

Case Study #1: https://go.chirocandy.com/case-study

Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho