Mumbrellacast Podcast

2 July 2025

As of yesterday, the South Australian government has banned junk food advertising on its own properties, a move that advertising bodies are none too happy about. Lauren breaks the situation down and reveals the South Australian government's sharp jab back at advertisers.

Meanwhile, Cloudflare, an internet backend provider, is moving to default blocking of AI bots scraping websites. Some of the world's largest publishers have voiced their support for the move, but why should we care?

This week, Tim is on the ground at Madfest a UK marketing expo held in a brewery car park and he's sent us some insights into the annual event that brings together more than 10,000 marketers.

Following in the wake of her legal victory, Antoinette Lattouf has spoken at length about her fight with the ABC, revealing what it felt like in the court and calling for a personal apology.

Join Hal Crawford, Lauren McNamara and Abe Udy for a look at everything under Australias media and marketing umbrella.

25 June 2025

After months of battling the ABC in court on the grounds that she was unfairly dismissed from her radio gig over her views on Israel and Gaza, the Federal Court ruled in favour of journalist Antoinette Lattouf. What did the judge say and what does the verdict mean for the ABC?

Overseas in the United States, the FTC officially approved Omnicom's acquisition of IPG — a deal that will create the largest ad holding company in the world. Tim unpacks the details of the merger and Australia's position in the matter.

Julie Inman Grant, Australia's eSafety commissioner, spoke at the National Press Club in Canberra yesterday, arguing that Youtube shouldn't be exempted from the under-16's social media ban. Is she right?

Meanwhile, Google's payments to several small publishers will be ending, despite the parties involved believing the deals would extend to 2027. Has Google gone too far?

Join Hal Crawford, Tim Burrowes and Abe Udy for a look at everything under Australia’s media and marketing umbrella.

In this special interview edition of the Mumbrellacast, Hal Crawford speaks with VP of Hubspot Media Jonathan Hunt about ways of finding an audience in a world that has become a lot tougher for content creators.

Hunt covers Linkedin's recent push for video and how it has created an opportunity, Reddit as a traffic source, and an AI workflow that can increase subs to newsletters.

18 June 2025

Telstra and creative agency Bear Meets Eagle On Fire won the Film Craft Grand Prix at the 2025 Cannes Lions International Festival of Creativity. It's one of the most prestigious awards in adland — Lauren breaks down the win and shares an update on other awards the Australian industry has secured.

Clemenger Group's changing of the guard continues with the announcement that its CEO Les Timar handed in his resignation after spending more than two decades with the business.

Jonathan Hunt, head of content at HubSpot, had a chat with Hal about what platforms are working for content marketing. Where do you go if you need to find an audience now?

Finally, the University of Canberra's Digital News Report 2025 found that women are far more likely to avoid the news than men. Is that really the case or is there more than meets the eye?

Join Hal Crawford, Tim Burrowes, Lauren McNamara and Abe Udy for a look at everything under Australia’s media and marketing umbrella.

Former Fairfax CEO and Free TV Chair Greg Hywood has moved out of the media world for the first time in 50 years.

Mumbrella editorial director Hal Crawford talks with Hywood at length in this interview edition of the Mumbrellacast, covering Hywood's career, the nature of journalism and journalists - and, intriguingly, his view on whether the Nine Fairfax merger he engineered seven years ago has worked.

Credit to Abe's Audio for another brilliant edit.