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Have you ever dreamed of having a mentor with years of success to guide you through your creative business journey?
That’s exactly what you’ll get when you tune into The Professional Creative podcast with your host, Bonnie Christine. With over 14 years of experience as an artist, entrepreneur, educator, and leader, Bonnie brings genuine warmth and actionable advice to your journey as a creative professional.
Tune in each week to get inspired and discover how the days of struggling to succeed as a creative are over.
Each episode is designed to help you GROW no matter what phase of the journey you’re on. From overcoming creative challenges to learning how to promote your work, you’ll learn how to take your passion to the next level and see SUCCESS. If you’re an aspiring professional creative or already on the entrepreneurial journey, you’ll hear about the latest marketing trends, best business practices, and inside tips from a longtime designer—all to help you grow your business like a boss!
Welcome to The Professional Creative podcast.
Have you ever dreamed of having a mentor with years of success to guide you through your creative business journey?
That’s exactly what you’ll get when you tune into The Professional Creative podcast with your host, Bonnie Christine. With over 14 years of experience as an artist, entrepreneur, educator, and leader, Bonnie brings genuine warmth and actionable advice to your journey as a creative professional.
Tune in each week to get inspired and discover how the days of struggling to succeed as a creative are over.
Each episode is designed to help you GROW no matter what phase of the journey you’re on. From overcoming creative challenges to learning how to promote your work, you’ll learn how to take your passion to the next level and see SUCCESS. If you’re an aspiring professional creative or already on the entrepreneurial journey, you’ll hear about the latest marketing trends, best business practices, and inside tips from a longtime designer—all to help you grow your business like a boss!
Welcome to The Professional Creative podcast.
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Stu McLaren is a renowned entrepreneur and mentor specializing in membership sites and recurring revenue models. He is the founder of Wishlist Member, the world's leading WordPress membership plugin, which has helped countless creators and businesses establish successful membership platforms. With a background in service-based businesses, Stu transitioned from experiencing burnout to creating impactful online courses, including 'The Membership Experience,' which has transformed the way many creatives approach their income streams. His insights into building thriving memberships have made him a sought-after speaker and educator in the online business community.
Stu McLaren is a renowned entrepreneur and mentor specializing in membership sites and recurring revenue models. He is the founder of Wishlist Member, the world's leading WordPress membership plugin, which has helped countless creators and businesses establish successful membership platforms. With a background in service-based businesses, Stu transitioned from experiencing burnout to creating impactful online courses, including 'The Membership Experience,' which has transformed the way many creatives approach their income streams. His insights into building thriving memberships have made him a sought-after speaker and educator in the online business community.
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Celebrating milestones might seem small, but the impact is anything but. In this episode, I’m sharing a peek behind the scenes at how we intentionally honor and uplift our team through something we call “workiversaries”—the anniversaries of when each person joined Team Bonnie Christine. These moments of recognition go far beyond just marking a date. They are powerful opportunities to pause, reflect, and celebrate the people who help bring our work to life.
Even if you don’t have a team, I encourage you to celebrate the people who support you. Whether it’s a contractor, a friend, or a neighbor, those little moments of acknowledgment matter. And if you’re still running things on your own, like I did for over a decade, celebrating your own milestones can be just as powerful.
We close with three reflection questions to help you build meaningful team traditions, spark connection, and create a culture rooted in appreciation. I’ve also created a special free download—a gift ideas list you can use for birthdays, team milestones, or just-because moments.
No matter your budget or business size, simple celebrations can go a long way. It’s about showing people they matter and making sure they know their presence is appreciated.
Celebrating milestones might seem small, but the impact is anything but. In this episode, I’m sharing a peek behind the scenes at how we intentionally honor and uplift our team through something we call “workiversaries”—the anniversaries of when each person joined Team Bonnie Christine. These moments of recognition go far beyond just marking a date. They are powerful opportunities to pause, reflect, and celebrate the people who help bring our work to life.
Even if you don’t have a team, I encourage you to celebrate the people who support you. Whether it’s a contractor, a friend, or a neighbor, those little moments of acknowledgment matter. And if you’re still running things on your own, like I did for over a decade, celebrating your own milestones can be just as powerful.
We close with three reflection questions to help you build meaningful team traditions, spark connection, and create a culture rooted in appreciation. I’ve also created a special free download—a gift ideas list you can use for birthdays, team milestones, or just-because moments.
No matter your budget or business size, simple celebrations can go a long way. It’s about showing people they matter and making sure they know their presence is appreciated.
Today, I’m sharing how I went from struggling to write regular emails to building a system that helps us send two value-packed newsletters with ease and joy. You’ll learn the purpose behind our two biweekly newsletters—“Secrets of the Studio” for surface pattern designers and “Beneath the Surface” for creative entrepreneurs—and how having a clear structure and cadence changed everything.
I walk through the importance of defining your audience, creating intentional sections, and using a repeatable template to take the guesswork out of writing. With tools like Kit and thoughtful planning, we’ve created newsletters that not only feel good to send, but are fun and inspiring to read too. Whether you’re just getting started or looking to refine your own newsletter rhythm, I hope this inspires you to find a system that works beautifully for you.
Today, I’m sharing how I went from struggling to write regular emails to building a system that helps us send two value-packed newsletters with ease and joy. You’ll learn the purpose behind our two biweekly newsletters—“Secrets of the Studio” for surface pattern designers and “Beneath the Surface” for creative entrepreneurs—and how having a clear structure and cadence changed everything.
I walk through the importance of defining your audience, creating intentional sections, and using a repeatable template to take the guesswork out of writing. With tools like Kit and thoughtful planning, we’ve created newsletters that not only feel good to send, but are fun and inspiring to read too. Whether you’re just getting started or looking to refine your own newsletter rhythm, I hope this inspires you to find a system that works beautifully for you.
As creative entrepreneurs, we often find ourselves wondering what our audience wants—what they’re thinking, needing, or hoping we’ll create next. In this episode, I share one of the most powerful tools we use to stop guessing and start knowing: surveys. You'll hear exactly how we ask meaningful questions, the specific ones we rely on, and how we design surveys that lead to clear and confident decision-making.
The episode begins with a funny (and humbling) story about a yacht surprise gone sideways. It’s a lighthearted reminder of how important it is to ask the right questions before making decisions, whether big or small. From there, I walk through three detailed examples of how surveys have shaped key areas of our business this past year: email newsletters, product development, and live events.
You’ll learn how one simple survey question led to a major new feature in our Pattern Plus membership, how asking about newsletter cadence brought instant clarity, and how we use post-event feedback to improve each year’s conference. I also share the framework we use to build surveys that are simple, specific, and impactful—along with the tools and practices that help us get great results.
If you’ve ever felt unsure about what your audience wants or needs, this episode will show you just how easy and effective it can be to ask. You don’t have to wonder. You just have to ask.
As creative entrepreneurs, we often find ourselves wondering what our audience wants—what they’re thinking, needing, or hoping we’ll create next. In this episode, I share one of the most powerful tools we use to stop guessing and start knowing: surveys. You'll hear exactly how we ask meaningful questions, the specific ones we rely on, and how we design surveys that lead to clear and confident decision-making.
The episode begins with a funny (and humbling) story about a yacht surprise gone sideways. It’s a lighthearted reminder of how important it is to ask the right questions before making decisions, whether big or small. From there, I walk through three detailed examples of how surveys have shaped key areas of our business this past year: email newsletters, product development, and live events.
You’ll learn how one simple survey question led to a major new feature in our Pattern Plus membership, how asking about newsletter cadence brought instant clarity, and how we use post-event feedback to improve each year’s conference. I also share the framework we use to build surveys that are simple, specific, and impactful—along with the tools and practices that help us get great results.
If you’ve ever felt unsure about what your audience wants or needs, this episode will show you just how easy and effective it can be to ask. You don’t have to wonder. You just have to ask.
Stu McLaren is one of the most impactful mentors I’ve ever had, and I’m thrilled to bring him back to the podcast to talk about a topic that can completely transform your creative business: recurring revenue through membership sites. Stu’s course, The Membership Experience, was a game changer for me. It’s the only course I’ve ever completed on time, and it’s one I return to year after year. After taking it, my membership revenue shifted from unpredictable spikes to a steady, staircase-like pattern of growth.
In this episode, we explore why recurring revenue is so powerful—especially for creatives who often juggle inconsistent income streams and the demands of hands-on work. Stu shares his journey of moving from burnout and one-on-one service work to launching Wishlist Member, the world’s number one WordPress membership plugin. That experience gave him unique insight into what makes a membership site succeed over time.
We discuss why creatives are uniquely suited to this model, with stories of artists, painters, sticker designers, and teachers who now run thriving memberships. Stu and I also tackle common concerns like the fear of content burnout and the myth of "subscription fatigue." He offers practical, encouraging advice on how to create a membership that delivers real results and keeps your members engaged.
Whether you already run a membership, are thinking about launching one, or are simply curious, this conversation is full of wisdom and actionable ideas. Stu’s upcoming free live workshop is also something I recommend wholeheartedly—it’s one of the most energizing events I attend every year.
Stu McLaren is one of the most impactful mentors I’ve ever had, and I’m thrilled to bring him back to the podcast to talk about a topic that can completely transform your creative business: recurring revenue through membership sites. Stu’s course, The Membership Experience, was a game changer for me. It’s the only course I’ve ever completed on time, and it’s one I return to year after year. After taking it, my membership revenue shifted from unpredictable spikes to a steady, staircase-like pattern of growth.
In this episode, we explore why recurring revenue is so powerful—especially for creatives who often juggle inconsistent income streams and the demands of hands-on work. Stu shares his journey of moving from burnout and one-on-one service work to launching Wishlist Member, the world’s number one WordPress membership plugin. That experience gave him unique insight into what makes a membership site succeed over time.
We discuss why creatives are uniquely suited to this model, with stories of artists, painters, sticker designers, and teachers who now run thriving memberships. Stu and I also tackle common concerns like the fear of content burnout and the myth of "subscription fatigue." He offers practical, encouraging advice on how to create a membership that delivers real results and keeps your members engaged.
Whether you already run a membership, are thinking about launching one, or are simply curious, this conversation is full of wisdom and actionable ideas. Stu’s upcoming free live workshop is also something I recommend wholeheartedly—it’s one of the most energizing events I attend every year.
After a little spring break, I’m back with a behind-the-scenes update on what’s been unfolding in our business and creative world. This season has been one of the most energizing yet, full of new ideas, bold moves, and heart-filled work. In this episode, I’m sharing what we’ve been working on, what’s coming next, and what you can look forward to on the podcast.
It all started with a leadership retreat in January that sparked a fresh season of building, creating, and expanding. Since then, we’ve been deep in development mode, launching several projects that have been on my heart for years.
After a little spring break, I’m back with a behind-the-scenes update on what’s been unfolding in our business and creative world. This season has been one of the most energizing yet, full of new ideas, bold moves, and heart-filled work. In this episode, I’m sharing what we’ve been working on, what’s coming next, and what you can look forward to on the podcast.
It all started with a leadership retreat in January that sparked a fresh season of building, creating, and expanding. Since then, we’ve been deep in development mode, launching several projects that have been on my heart for years.
