Keys To The Shop : Equipping Coffee Shop Leaders

Active
Has guests
Chris Deferio
Categories
Food Arts Business Entrepreneurship Education
Audience & Performance Metrics
4.6K - 7.6K listeners Neutral 4.8 rating 304 reviews 985 episodes USA
Monetization Metrics
30s Ad: $140 - $176 60s Ad: $170 - $207 CPM Category: Education
Socials metrics & links
Podcast Links
A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.

Producers, Hosts, and Production Team

No producer information available yet. Click "Find producers" to search for the production team.

Emails, Phones, and Addresses

Contact Page Emails

Emails
  • Contact email for Keys to the Shop: Ch***@keystotheshop.com
Phone Numbers

No phone numbers found.

Addresses

No addresses found.

Form

A contact form is available on this page. You can fill out the form at this link.

General Website Emails

  • br***@rainmakerthinking.com

Externally Sourced Emails

  • ch***@keystothshop.com

RSS Emails

Recent Hosts, Guests & Topics

Here's a quick summary of the last 5 episodes on Keys To The Shop : Equipping Coffee Shop Leaders.

Hosts

Chris Deferio

Previous Guests

Luke Waite
Luke Waite is the founder and principal consultant of Pomelo Coffee Consulting, specializing in helping coffee roasters achieve lasting success through his framework known as the Core 7. With extensive experience in transforming struggling cafes, cold brew companies, and coffee roasters into efficient, profitable, and sustainable businesses, he is a seasoned public speaker who regularly presents at the Specialty Coffee Expo and regional coffee festivals. In 2024, he launched Junto, a peer-driven coaching group for roastery owners that promotes growth through camaraderie, feedback, and accountability. He also serves on the management committee for the Coffee Writers Guild, advocating for writers' ethics and journalistic integrity in coffee writing. His upcoming book on the Core 7 is set for a summer 2025 release and is available for pre-order.
Ana Burgos
Ana Burgos is a co-founder of Hyperion Espresso, a coffee shop located in Fredericksburg, VA. Born in Madrid, Spain, she earned a degree in Advertising from Universidad Complutense. In 1992, she moved to Seattle, WA to study art, where she met her future husband, Dan Peterson. Together with Steve Sollien, they opened Hyperion Espresso in 1994. Ana has played a crucial role in the growth and development of the business over the years, focusing on community engagement and customer experience.
Amanda Jones
Amanda Jones is the General Manager of Hyperion Espresso, contributing significantly to the business's operations and success over the last 20 years. Her leadership has allowed co-founders Ana Burgos and Dan Peterson to step back from daily operations while maintaining the shop's core values and community focus. Amanda's experience in the coffee industry has been instrumental in navigating challenges such as employee dynamics and economic downturns.

Topics Discussed

roastery operations Core 7 Pomelo Coffee Consulting coffee roasters business management consulting public speaking coffee industry continued education baristas coaching training leadership staff development cafe management setting people up for success daily operations customer service barista Hyperion Espresso coffee shop community legacy business growth employee dynamics customer engagement core values industry trends hiring employee fit coffee shop management work culture staffing

YouTube Channel

Podcast has no YouTube channel.

Instagram Profile

Instagram

Profile Info

@keystotheshop
Keys to the Shop®

Account Stats

Followers: 8,502
Posts: 997

Account Status

Account Type: Personal
Privacy: Public

Biography

📝 Coffee Consulting + 🎙️Podcast

Episodes

Here's the recent few episodes on Keys To The Shop : Equipping Coffee Shop Leaders.

0:00 45:55

RoR #34: The Core 7 Practices Disciplines for a Successful Roastery w/ Luke Waite | Pomelo Coffee Consulting

Guests
Luke Waite
Keywords
roastery operations Core 7 Pomelo Coffee Consulting coffee roasters business management consulting public speaking coffee industry

There are an incredible number of tasks associated with running a coffee roastery. The busy work of keeping things going often gets in the way of working on the main areas that will actually move the needle and build a successful operation.

Today's guest comes to us with a lot of experience working in roasteries and consulting operators in the areas that he has identified as "The Core 7" essential areas of roastery operations. I fact, he has written a whol book about it!

Today on this 34th episode of Rate of Rise, brought to you by our friends at Mill City Roasters, we are talking with Luke Waite of Pomelo Coffee Consulting!

LukeWaiteis the founder and principal consultant of Pomelo Coffee Consulting and the creator of the Core 7, a framework designed to help coffee roasters achieve lasting success. His background includes transforming struggling cafs, cold brew companies, and coffee roasters into efficient, profitable, and sustainable businesses. In 2024, he launched Junto, a peer-driven coaching group for roastery owners that fosters growth through camaraderie, feedback, and accountability.

Lukeis a seasoned public speaker, regularly presenting at the Specialty Coffee Expo, regional coffee festivals, and to groups of international coffee professionals. He also serves on the management committee for the Coffee Writers Guild, advocating for writers' ethics and journalistic integrity in coffee writing.

His book on the Core 7, offers a practical guide to help roastery owners effectively manage their businesses. Endorsed by industry veterans, the book is set for a summer 2025 release and is available for pre-order!

Links:

Related episodes:

Our Sponsor for Rate of Rise!

www.millcityroasters.com

0:00 10:30

SHIFT BREAK! Two Types of Continued Education for Baristas

Hosts
Chris Deferio
Keywords
continued education baristas coaching training leadership staff development

When you onboard baristas, the work is just beginning. Part of the privilege of leadership is to provide ongoing coaching and training to all staff. This creates the kind of quality and excellence we want customers to experience and the kind of ongoing education you give to staff will determine if they are well equipped to serve.

Today on Shift Break we will be talking about the two kinds of ongoing training and education and why having the proper order and emphasis on each is critical.

Related episodes:

536: What It Means to Set Up Staff For Success

SHIFT BREAK! The Necessary Death of the Superstar Barista

SHIFT BREAK! How Not To Be a Jerk When Training Baristas


HIRE KTTS CONSULTING AND COACHING!

If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email

[email protected]

of book a free call now:

https://calendly.com/chrisdeferio/30min

Thank you to out sponsors!

Everything you need for back of the house operations https://rattleware.qualitybystainless.com/

The best and most revered espresso machines on the planet: www.lamarzoccousa.com

0:00 24:22

536: What It Means to Set Up Staff For Success

Hosts
Chris Deferio
Keywords
cafe management setting people up for success daily operations customer service barista

The world of cafe management is full of great ideas that, if applied well, would indeed change things for the better. The idea around leader ship role being primarily about "setting people up for success" is one of those principles. The trouble is it often stops with just the idea and is not as often applied in a tangible way.

Today we are going to explore what it really means to set your staff up for success in the daily operations of the caf in a way that is helpful for the business, customer service, and the barista themselves.

Related Episodes:


INTERESTED IN 1:1 CONSULTING AND COACHING?

If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email

[email protected]

of book a free call now:

https://calendly.com/chrisdeferio/30min


Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs!

www.arto.com

Visit @artobrick


The world loves plant based beverages and baristas love the Barista Series!

www.pacificfoodservice.com

0:00 57:45

535: Founder Friday! 30 Years of Coffee! w/ Ana Burgos and Amanda Jones of Hyperion Espresso, Fredricksburg, VA

Hosts
Chris Deferio
Guests
Ana Burgos Amanda Jones
Keywords
Hyperion Espresso coffee shop community legacy business growth employee dynamics customer engagement core values industry trends

Simplicity, focus, community, and legacy. These are some words that I feel apply to the steady and excellent service of Hyperion Espresso these last 30 years of operation. When you can measure your business in decades and look back with pride and a full heart, you now you have crafted something lasting and valuable. Today we are going to explore the story of Hyperion Espresso in Fredricksburg, VA w/ co-founder Ana Brugos

Born in Madrid, Spain Ana got a degree in Advertising at Universidad Complutense. Moved to Seattle, WA to study art in 1992. She met Dan Peterson and, with his friend Steve Sollien, decided to move to Fredericksburg, VA to open a coffee shop, Hyperion Espresso, in 1994.

Dan and Ana married that fall. After 5 years, Steve moved west while Dan and Ana continued and grew with the business.

Over the years they expanded the seating and serving area, tried a satellite location that didn’t work, increased revenue as the area developed. In the last 20 years they were able to detach somewhat from the business thanks to GM, Amanda Jones.  In 2024, after successfully overcoming set backs like lack of employees and economic downturns, particularly COVID 19, they sold Hyperion Espresso to Jack Scholl owner of Roadmap Coffee. 

I am thrilled to get to look back in time with Ana and Amanda and learn what great things can be accomplished when you have clear focus and a simple goal to serve you community well!

We discuss:

  • How Hyperion was born
  • Cultural Influences on Coffee
  • Community Building and Customer Engagement
  • Transitioning Roles and Responsibilities
  • Core Values and Business Ethos
  • Navigating Industry Trends and Changes
  • Creating a Unique Customer Experience
  • Focusing on Core Offerings
  • Building a Strong Team Culture
  • Navigating Employee Dynamics
  • Sustaining Passion and Community Engagement

Links:

www.hyperionespresso.com

 

Related episodes: 

 


INTERESTED IN 1:1 CONSULTING AND COACHING?

If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email 

[email protected]

of book a free call now: 

https://calendly.com/chrisdeferio/30min 


Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs! 

www.arto.com

Visit @artobrick


The world loves plant based beverages and baristas love the Barista Series! 

www.pacificfoodservice.com

0:00 11:29

SHIFT BREAK! Don't Force The Wrong People To Do The Right Work

Hosts
Chris Deferio
Keywords
hiring employee fit coffee shop management work culture staffing leadership

It is a common weakness of hiring managers and desperate owners alike. We hire people that are not the right fit and spend most of our time trying to get them to change once they are working in the cafe. This leaves us burned out, it leaves the employee frustrated, and the business suffers in the process. 

Today on Shift Break we will be talking about how e can avoid hiring the wrong people for the shop by focusing our effort away from trying to conform people that should not have been hired to begin with, and instead spend our energy identifying what is needed and who the right fits are before hiring. 

If we could just solve this one thing, coffee shops would drastically change for the better. 

 

Related episodes:

 

INTERESTED IN CONSULTING AND COACHING?

If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email 

[email protected]

of book a free call now: 

https://calendly.com/chrisdeferio/30min 

 

Thank you to out sponsors!

Everything you need for back of the house operations https://rattleware.qualitybystainless.com/

 

The best and most revered espresso machines on the planet: www.lamarzoccousa.com

Ratings

Global:
4.8 rating 304 reviews

USA

4.8 ratings 246 reviews

UK

4.9 ratings 19 reviews

Canada

4.8 ratings 17 reviews

Australia

4.6 ratings 14 reviews

Ireland

5.0 ratings 4 reviews

South Africa

5.0 ratings 3 reviews

New Zealand

5.0 ratings 1 reviews

Singapore

0.0 ratings 0 reviews