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Launched in 2014, Smashing the Plateau shares weekly stories, strategies and ideas to help consultants, coaches and small business owners build success as entrepreneurs following long careers as high-achieving employees.
We believe you should be able to take control over your career destiny, do what you love, what you’re competent at doing, and get paid what you’re worth, consistently.
We are committed to the success of expertise-based businesses.
Ready to go even deeper?
The Smashing the Plateau Community uses a structured, supportive process to implement the kinds of strategies we discuss in this podcast. It is a community that is built to be a safe, caring place, where inclusive, direct, active and empowering conversations are welcome.
If you want to get your consulting, coaching or small business to grow, on your own terms, so that you can deliver great results to your ideal clients, while supporting the lifestyle you want, and you don’t want to do it alone, apply to become a member of the Smashing the Plateau Community.
Learn more at https://smashingtheplateau.com.
Launched in 2014, Smashing the Plateau shares weekly stories, strategies and ideas to help consultants, coaches and small business owners build success as entrepreneurs following long careers as high-achieving employees.
We believe you should be able to take control over your career destiny, do what you love, what you’re competent at doing, and get paid what you’re worth, consistently.
We are committed to the success of expertise-based businesses.
Ready to go even deeper?
The Smashing the Plateau Community uses a structured, supportive process to implement the kinds of strategies we discuss in this podcast. It is a community that is built to be a safe, caring place, where inclusive, direct, active and empowering conversations are welcome.
If you want to get your consulting, coaching or small business to grow, on your own terms, so that you can deliver great results to your ideal clients, while supporting the lifestyle you want, and you don’t want to do it alone, apply to become a member of the Smashing the Plateau Community.
Learn more at https://smashingtheplateau.com.
Producers, Hosts, and Production Team
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Recent Hosts, Guests & Topics
Here's a quick summary of the last 5 episodes on Smashing the Plateau.
Hosts
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Previous Guests
Jason Resnick
Jason Resnick is an email marketing expert who specializes in helping Course Creators, Digital Product Creators, and Coaches to effectively utilize their email lists to double their revenue within 90 days. With a background as a web developer, Jason transitioned into email marketing, focusing on creating genuine connections with audiences and optimizing email campaigns for better results. He emphasizes the importance of aligning business strategies with personal lifestyle goals and advocates for a community-driven approach to business growth.
Jason Resnick is an email marketing expert who specializes in helping Course Creators, Digital Product Creators, and Coaches to effectively utilize their email lists to double their revenue within 90 days. With a background as a web developer, Jason transitioned into email marketing, focusing on creating genuine connections with audiences and optimizing email campaigns for better results. He emphasizes the importance of aligning business strategies with personal lifestyle goals and advocates for a community-driven approach to business growth.
Simon Robinson
Simon Robinson is a pioneer in customer experience, having co-authored the world's first article on customer experience strategy in 1995. He served as the business development manager responsible for smartphones at British Telecom (BT Cellnet/O2) in the 1990s and co-founded Genie Internet, one of the UK's first startup unicorns developed inside BT Group. He is the Worldwide CEO of Holonomics, an international keynote speaker, and a bestselling author, including the book 'Designing Customer Experiences with Soul: How to Build Products, Services, and Brands that People Genuinely Love' (2024).
Simon Robinson is a pioneer in customer experience, having co-authored the world's first article on customer experience strategy in 1995. He served as the business development manager responsible for smartphones at British Telecom (BT Cellnet/O2) in the 1990s and co-founded Genie Internet, one of the UK's first startup unicorns developed inside BT Group. He is the Worldwide CEO of Holonomics, an international keynote speaker, and a bestselling author, including the book 'Designing Customer Experiences with Soul: How to Build Products, Services, and Brands that People Genuinely Love' (2024).
Renee Frojo
Renee Frojo has spent over 20 years helping businesses tell impactful stories. As the founder of A Good Reputation, she combines her journalism background with her passion for entrepreneurship to assist purpose-driven startups, founders, fractional leaders, and freelancers in uncovering and sharing the stories that resonate most. Renee's relatable stories have earned her nearly 10,000 followers on LinkedIn. She employs signature approaches such as 'Your Story is Your Strategy', which demonstrates how to build trust through personal storytelling, and 'Build it Publicly', a framework for overcoming the fear of vulnerability. Through these methods, she equips her clients to connect with the right audience, inspire action, and amplify their success.
Renee Frojo has spent over 20 years helping businesses tell impactful stories. As the founder of A Good Reputation, she combines her journalism background with her passion for entrepreneurship to assist purpose-driven startups, founders, fractional leaders, and freelancers in uncovering and sharing the stories that resonate most. Renee's relatable stories have earned her nearly 10,000 followers on LinkedIn. She employs signature approaches such as 'Your Story is Your Strategy', which demonstrates how to build trust through personal storytelling, and 'Build it Publicly', a framework for overcoming the fear of vulnerability. Through these methods, she equips her clients to connect with the right audience, inspire action, and amplify their success.
Michael Schein
No additional bio available.
Jeannie Dougherty
Jeannie Dougherty is a money expert and mental fitness guide who specializes in helping individuals rewire their relationship with money. With a focus on breaking free from stressful financial cycles, she empowers her clients to develop a positive money mindset. Jeannie is also known for her involvement in the caregiver conference, where she shares her mission to support caregivers in managing their finances effectively.
Jeannie Dougherty is a money expert and mental fitness guide who specializes in helping individuals rewire their relationship with money. With a focus on breaking free from stressful financial cycles, she empowers her clients to develop a positive money mindset. Jeannie is also known for her involvement in the caregiver conference, where she shares her mission to support caregivers in managing their finances effectively.
Topics Discussed
email marketing
revenue growth
business strategy
community building
audience engagement
lifestyle alignment
customer experience
human-centric approach
business results
AI impact
community role
customer experience history
department alignment
storytelling
community engagement
personal branding
entrepreneurship
marketing
authentic connections
ghostwriting
expertise
influence
micro celebrity
community
thought leader
money brain
financial decisions
money mindset
cash flow
supportive community
financial success
I help professionals, who are ambitious about their careers, create their next advancement opportunity. Your opportunity might be an internal promotion, a chance to step up and lead a team or a project, or a chance to leverage your talents and expertise and take them elsewhere. This channel provides content focuses on various leadership and career topics to help you "show up" professionally and energetically.
Jason Resnick helps Course Creators, Digital Product Creators, and Coaches double their revenue from their email lists in 90 days without using email as a blunt tool to broadcast to everyone. This approach addresses the unclear path they have for converting subscribers into customers, allowing them, as business owners, to build a business designed around the life they want to live.
In today's episode of Smashing the Plateau, you will learn how to leverage email marketing to create sustainable business growth.
Jason and I discuss:
Jason's journey from web developer to email marketing expert [01:50]
The importance of aligning your business with your lifestyle goals [03:40]
How to build genuine connections with your audience through email [06:45]
Common pitfalls in email marketing that entrepreneurs face [09:10]
Techniques for optimizing email campaigns for better results [12:45]
The role of community in building your business [17:10]
Jason’s philosophy on saying no to projects [18:19]
Tips for nurturing your email list effectively [20:38]
Sign up today for exclusive insights and concise strategies with just a click away!
Jason Resnick helps Course Creators, Digital Product Creators, and Coaches double their revenue from their email lists in 90 days without using email as a blunt tool to broadcast to everyone. This approach addresses the unclear path they have for converting subscribers into customers, allowing them, as business owners, to build a business designed around the life they want to live.
In today's episode of Smashing the Plateau, you will learn how to leverage email marketing to create sustainable business growth.
Jason and I discuss:
Jason's journey from web developer to email marketing expert [01:50]
The importance of aligning your business with your lifestyle goals [03:40]
How to build genuine connections with your audience through email [06:45]
Common pitfalls in email marketing that entrepreneurs face [09:10]
Techniques for optimizing email campaigns for better results [12:45]
The role of community in building your business [17:10]
Jason’s philosophy on saying no to projects [18:19]
Tips for nurturing your email list effectively [20:38]
Simon Robinson is one of the pioneers of customer experience, having co-authored the world’s first article on customer experience strategy in 1995. In the 1990s, he served as the business development manager responsible for smartphones at British Telecom (BT Cellnet/O2) and was a co-founder of Genie Internet, one of the UK’s first startup unicorns developed inside BT Group.
He is the Worldwide CEO of Holonomics, an international keynote speaker, and a bestselling author, including Designing Customer Experiences with Soul: How to Build Products, Services, and Brands that People Genuinely Love (2024).
In today’s episode of Smashing the Plateau, you will learn how to redefine customer experience by integrating the concept of 'soul' into customer interactions.
Simon and I discuss:
The definition of customer experience and its key components [00:02:09]
Common misconceptions organizations have about customer experience [00:03:23]
The importance of understanding customer experience history [00:05:00]
How to align departments for improved customer experience [00:06:56]
The evolution of customer experience from human-computer interaction [00:08:02]
The impact of AI and digital interactions on customer experience [00:10:52]
The shift towards a more humanized approach to business [00:11:56]
The role of community in building effective customer experiences [00:24:04]
Subscribe now for exclusive insights featuring curated, brief strategy tips– unlocking your path to success is just one click away!
Simon Robinson is one of the pioneers of customer experience, having co-authored the world’s first article on customer experience strategy in 1995. In the 1990s, he served as the business development manager responsible for smartphones at British Telecom (BT Cellnet/O2) and was a co-founder of Genie Internet, one of the UK’s first startup unicorns developed inside BT Group.
He is the Worldwide CEO of Holonomics, an international keynote speaker, and a bestselling author, including Designing Customer Experiences with Soul: How to Build Products, Services, and Brands that People Genuinely Love (2024).
In today’s episode of Smashing the Plateau, you will learn how to redefine customer experience by integrating the concept of 'soul' into customer interactions.
Simon and I discuss:
The definition of customer experience and its key components [00:02:09]
Common misconceptions organizations have about customer experience [00:03:23]
The importance of understanding customer experience history [00:05:00]
How to align departments for improved customer experience [00:06:56]
The evolution of customer experience from human-computer interaction [00:08:02]
The impact of AI and digital interactions on customer experience [00:10:52]
The shift towards a more humanized approach to business [00:11:56]
The role of community in building effective customer experiences [00:24:04]
Renee Frojo has spent over 20 years helping businesses tell impactful stories. As the founder of A Good Reputation, Renee combines her journalism background with her passion for entrepreneurship to help purpose-driven startups, founders, fractional leaders, and freelancers uncover and share the stories that resonate most.
Renee's relatable stories have earned her nearly 10,000 followers on LinkedIn. Through her signature approaches—Your Story is Your Strategy, which demonstrates how to build trust through personal storytelling, and Build it Publicly, a framework for overcoming the fear of vulnerability—Renee equips her clients to connect with the right audience, inspire action, and amplify their success.
In today's episode of Smashing the Plateau, you will learn how to harness the power of storytelling to build trust and connect authentically with your audience.
Renee and I discuss:
Renee's lifelong passion for entrepreneurship [01:50]
Her journey from journalism to entrepreneurship [03:06]
The evolving landscape of personal branding [06:12]
Challenges faced by professionals in the digital age [07:43]
The importance of storytelling in marketing [10:12]
Building authentic connections through personal storytelling [12:59]
Subscribe today for insider access to curated, actionable strategies– unlocking your success is just one click away!
Renee Frojo has spent over 20 years helping businesses tell impactful stories. As the founder of A Good Reputation, Renee combines her journalism background with her passion for entrepreneurship to help purpose-driven startups, founders, fractional leaders, and freelancers uncover and share the stories that resonate most.
Renee's relatable stories have earned her nearly 10,000 followers on LinkedIn. Through her signature approaches—Your Story is Your Strategy, which demonstrates how to build trust through personal storytelling, and Build it Publicly, a framework for overcoming the fear of vulnerability—Renee equips her clients to connect with the right audience, inspire action, and amplify their success.
In today's episode of Smashing the Plateau, you will learn how to harness the power of storytelling to build trust and connect authentically with your audience.
Renee and I discuss:
Renee's lifelong passion for entrepreneurship [01:50]
Her journey from journalism to entrepreneurship [03:06]
The evolving landscape of personal branding [06:12]
Challenges faced by professionals in the digital age [07:43]
The importance of storytelling in marketing [10:12]
Building authentic connections through personal storytelling [12:59]
Michael F. Schein ghostwrites books that make business leaders, executives, and entrepreneurs famous in their fields. He is the founder of the marketing and consulting company MicroFame Media, and some of his clients have included Lockton, eBay, Magento, the University of Pennsylvania, the United Methodist Publishing House, LinkedIn, and Citrix, to name a few.
His writing has appeared in Fortune, Forbes, Inc., Kitces, Business Insider, Psychology Today, and the Huffington Post, and he is a speaker for international audiences, spanning from the northeastern United States to the southeastern coast of China. His book, "The Hype Handbook: 12 Indispensable Success Secrets From the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers," published by McGraw Hill, is available wherever books are sold.
In today's episode of Smashing the Plateau, you will learn how to harness the power of strategic marketing and ghostwriting to become a recognized thought leader.
Michael and I discuss:
Michael's journey from copywriting to marketing consultancy [02:18]
The concept of becoming a "micro celebrity" [06:10]
The importance of having a book to establish expertise [07:00]
Overcoming the fallacy of scale in business [08:12]
The impact of community on professional success [16:34]
How to balance intuition and external advice [18:00]
Michael's insights on thinking like a scientist to find your niche [21:35]
Get exclusive access and strategic insights – subscribe now and take the first step towards mastering success!
Michael F. Schein ghostwrites books that make business leaders, executives, and entrepreneurs famous in their fields. He is the founder of the marketing and consulting company MicroFame Media, and some of his clients have included Lockton, eBay, Magento, the University of Pennsylvania, the United Methodist Publishing House, LinkedIn, and Citrix, to name a few.
His writing has appeared in Fortune, Forbes, Inc., Kitces, Business Insider, Psychology Today, and the Huffington Post, and he is a speaker for international audiences, spanning from the northeastern United States to the southeastern coast of China. His book, "The Hype Handbook: 12 Indispensable Success Secrets From the World’s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers," published by McGraw Hill, is available wherever books are sold.
In today's episode of Smashing the Plateau, you will learn how to harness the power of strategic marketing and ghostwriting to become a recognized thought leader.
Michael and I discuss:
Michael's journey from copywriting to marketing consultancy [02:18]
The concept of becoming a "micro celebrity" [06:10]
The importance of having a book to establish expertise [07:00]
Overcoming the fallacy of scale in business [08:12]
The impact of community on professional success [16:34]
How to balance intuition and external advice [18:00]
Michael's insights on thinking like a scientist to find your niche [21:35]
