Grow My Salon Business Podcast

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Antony Whitaker
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Fashion & Beauty Arts Business Management Entrepreneurship
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3.2K - 5.4K listeners Neutral 4.9 rating 216 reviews 292 episodes USA
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30s Ad: $125 - $151 60s Ad: $147 - $173 CPM Category: Business
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I know that being in business isn’t always easy. Along with the many highs and ‘a ha’ moments it can sometimes be soul destroying, frustrating and a very lonely place to be. Being a business owner is one of life’s greatest educations and it gives you two clear choices, either you continually learn, adapt and grow, or you resist change, stagnate and perish. We live in ever changing and sometimes challenging times, so being informed and constantly inspired is more important than ever.

Join Antony Whitaker talking to thought leaders on the business side of the hairdressing industry discussing insightful, provocative and inspiring ideas that matter. Get ready to learn, get ready to be challenged, get ready to be inspired and most importantly get ready to grow your salon business!

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  • General contact email for inquiries: in***@growmysalonbusiness.com
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Recent Hosts, Guests & Topics

Here's a quick summary of the last 5 episodes on Grow My Salon Business Podcast.

Hosts

Antony Whitaker

Previous Guests

Frank Brormann
Frank Brormann is a German hairdresser, salon owner, and the inventor of the Calligraphy Cut, a revolutionary tool and technique for cutting hair. He has gained recognition for his innovative approach to hairstyling, which emphasizes creativity and commercial viability. Frank's experience includes pitching his business on Germany's 'Lion's Den' (the German version of Shark Tank), where he successfully secured a million-euro investment. His work focuses on solving common hair problems and adapting to various hair types and textures, making the Calligraphy Cut a unique offering in the hairdressing industry.
Rita
Rita is a Chicago-based stylist known for her commitment to continuous improvement in her craft. She focuses on the subtle 1% enhancements that distinguish exceptional stylists from their peers. Rita emphasizes the importance of comprehensive training programs that extend beyond technical skills, advocating for the development of communication skills and client service to ensure sustained success in the salon industry.
Kirby Lago
Kirby Lago is a Sydney-based salon owner and colourist known for her innovative approach to the hairdressing industry. She has successfully transformed her small salon into a thriving luxury business, showcasing her skills as both a hairdresser and a business visionary. Kirby is recognized for her dedication to hard work and personal sacrifices that contribute to her success. She actively engages with her clients through social media, particularly Instagram, where she shares her journey and attracts her ideal clientele. Kirby's expertise includes salon design, branding, and creating unforgettable client experiences.

Topics Discussed

salon manager leadership management traits team building business adaptation effective communication technology in management salon culture continuous learning stylists earnings productivity financial success salon economics mindset about money Half Million Dollar Club successful stylists Calligraphy Cut haircutting service Frank Brormann Germany's Lions Den hair problems business model digital transformation stylist training client interaction communication skills continuous improvement Super Stylist course luxury salon experience salon design branding client experience Instagram marketing business growth work-life balance

YouTube Channel

Channel Info

Grow My Salon Business with Antony Whitaker
@Growmysalonbusiness

Channel Stats

Subscribers: 3,050
Total Videos: 412
Total Views: 183,422
Joined: Aug 8, 2012
Location: United Kingdom

Description

Ready to grow and manage your salon business the right way?

If you are the greatest stylist in the world, but don’t put the same effort into elevating your business skills as you did when learning the craft of hairdressing, you will never see your business flourish like it should.

Grow My Salon Business is here to help!

Led by Antony Whitaker, we provide short-and-to-the-point videos designed to help beauty and salon owners take giant-and goal-reaching-leaps towards having the salon business of their dreams.

Antony is recognized globally for his skills as a stylist and his dedication to educating, empowering, and enhancing the lives of more than a quarter of a million hairdressers, salon managers, and their teams in more than 50 different countries,

Now he is teaching current and future salon owners right here on YouTube.

Take notes as he shares his experience, knowledge, passion, and skills so you can become a smarter, confident, and profitable salon owner.

Additional Info

Instagram Profile

Instagram

Profile Info

@growmysalonbusiness
Antony Whitaker | Salon Coach

Account Stats

Followers: 13,694
Posts: 909

Account Status

Account Type: Business
Privacy: Public

Biography

* Author of the GROW series📚
* Empowering hairdressers to grow their businesses.
* Grow My Salon Business Podcast - New episode on Tuesdays 🎧👇

Episodes

Here's the recent few episodes on Grow My Salon Business Podcast.

0:00 13:26

292 The 9 Traits of a Modern Salon Manager: What It Takes to Lead Today

Hosts
Antony Whitaker
Keywords
salon manager leadership management traits team building business adaptation effective communication technology in management salon culture continuous learning

This week, I dive into what makes a truly effective salon manager in today's rapidly changing business landscape. I've titled it "The 9 Traits of a Modern Salon Manager", and I've consciously used the word 'Modern' because, like everything else in life and business, what worked yesterday may not work so well today.

I explore the nine essential traits that modern salon leaders need to cultivate to build successful teams, create thriving businesses, and adapt to the evolving demands of our industry. While certain principles remain timeless, other elements of management and leadership become more or less important over time.

Whether you're a salon owner looking to strengthen your leadership skills or a stylist with ambitions of salon management, this episode offers practical insights to help you develop your management approach. 

And, If you're serious about elevating your management skills, be sure to join me on my FREE Masterclass: The 4 Essential Lessons in Salon Management - Save your seat here

 

 

IN THIS EPISODE:

 

[2:00] The importance of your role as a manager and leader 

[2:52] Why the "hands-off" management approach often fails 

[4:55] Trait 1: Having a clear vision for the future 

[5:42] Trait 2: Understanding that leadership is about developing people 

[6:23] Trait 3: Building relationships and showing empathy 

[7:07] Trait 4: Offering flexibility in the workplace 

[8:23] Trait 5: Driving productivity through goal-setting and accountability 

[9:35] Trait 6: Embracing technology in salon management 

[10:01] Trait 7: Creating and protecting your salon's culture 

[10:51] Trait 8: Prioritising effective communication 

[11:36] Trait 9: Embracing and adapting to change 

[11:57] Final thoughts on continuous learning as a manager 

 

 

Want MORE to help you GROW?

 

📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/

🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/

 

 

RATINGS + REVIEWS

 

🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 

They do matter in the rankings of the show and help other people find my podcast.

👉 Here's what you do:

- On your phone,Click here  (Read steps below first)
- Scroll down to 'Ratings & Reviews'
- Tap on the empty purple stars and rate 5 stars
- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏

Until next time!
 Antony

 

 

RESOURCES MENTIONED IN THIS EPISODE:

 

FREE Masterclass: 4 Essential Lessons in Salon Management - Click here to save your seat 

 

 

👉 FOLLOW US!

Instagram | Facebook | Website

0:00 18:56

291 Why Do Some Stylists Earn So Much More Than Others?

Hosts
Antony Whitaker
Keywords
stylists earnings productivity financial success salon economics mindset about money Half Million Dollar Club successful stylists

One of the things that I constantly see in industry Facebook groups is how badly employees are paid, whether we’re talking about apprentices, assistants or stylists… 

And that isn’t country specific, it’s a general trend of people feeling they’re hard done by to the point of being exploited…

 

But what I literally never see are comments about “How bad the productivity levels of the average hairdresser are.”

 

And obviously that's part of the problem, because what you earn is always going to be a reflection of what you produce. 

 

Join me as I share 15 key traits that set high-earning stylists apart and discover how you can transform your income without thinking you have to go self-employed or change salons.

 

If you're ready to stop blaming and start earning, this episode is your roadmap to financial success in the salon industry.

 

 RESOURCES MENTIONED IN THIS EPISODE:

 

Download the Guide: 15 Points for Financial Success as an employed stylist.

 

IN THIS EPISODE:

 

[00:55] Commitment to a positive outlook despite industry challenges

[01:20] Observations about compensation complaints in industry Facebook groups

[02:07] The connection between productivity and earnings in salons

[02:56] Addressing the stylist's mindset about money and compensation

[03:39] The reality of salon economics and owner struggles

[05:11] Introducing the concept: "You don't get what you want, you get who you are"

[06:01] Questions for stylists to assess their own productivity

[07:04] Celebrating successful stylists in the industry

[07:49] Introduction to "The Half Million Dollar Club" stylists

[08:46] Discussion of stylists earning $200-250K annually behind the chair

[10:15] Addressing the blame mentality and shifting to personal responsibility

[10:51] Introduction to the 15 traits of financially successful stylists

[15:47] Practical examples of what successful stylists do consistently

 

 

Want MORE to help you GROW?

 

📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/

🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/

 

 

RATINGS + REVIEWS

 

🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 
 

They do matter in the rankings of the show and help other people find my podcast.

👉 Here's what you do:

- On your phone,Click here  (Read steps below first)

- Scroll down to 'Ratings & Reviews'

- Tap on the empty purple stars and rate 5 stars

- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏

Until next time!
 Antony

 

👉 FOLLOW US!

Instagram | Facebook | Website

0:00 40:02

290 Could This be a New Haircutting Service? With Frank Brormann

Hosts
Antony Whitaker
Guests
Frank Brormann
Keywords
Calligraphy Cut haircutting service Frank Brormann Germany's Lions Den hair problems business model digital transformation

It’s very rare that a new tool for cutting hair enters the professional market. And those that do usually tend to fade away. 

 

But occasionally something piques the imagination of both the creatives and the business side of the industry as being creatively different and commercially beneficial.

 

My guest today is Frank Brormann, a German hairdresser, salon owner and inventor of Calligraphy Cut, a new tool and a new way of working with hair.

 

In today’s podcast, we will discuss:

  •    What exactly is the calligraphy cut? 
  •    How it could potentially be a new cutting service to offer your clients
  •    The experience of being on Germany’s ‘Lions Den’ (Shark Tank), where he secured a million-euro investment. 

And lots more!

IN THIS EPISODE:

 

[01:20] Welcome to Frank Brormann 

[01:26] What exactly is Calligraphy Cut - a tool or a specific haircut? 

[02:21] The origin story - how flower stems inspired the Calligraphy Cut 

[05:08] The science behind the 21-degree angle and what makes it special 

[06:46] What hair problems does the Calligraphy Cut solve? 

[08:46] Using the Calligraphy Cut on different hair types and textures 

[10:42] Why the Calligraphy Cut is best used on wet hair 

[11:55] The client experience and financial impact on salons 

[14:43] The business model: subscription vs. purchase options 

[17:04] Frank's background and adoption rate in his own salon 

[19:23] How stylists initially react to the Calligraphy Cut 

[21:08] The experience of pitching on Germany's "Lion's Den" (Shark Tank) 

[25:09] How the TV appearance and investors transformed the business 

[29:27] Digital transformation of the Calligraphy Cut business 

[33:35] Final thoughts from Frank on embracing innovation 

 


Want MORE to help you GROW?

 

📚 Check out our Bestselling GROW Books

https://growmysalonbusiness.com/books/

 

🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/

 

 

RATINGS + REVIEWS

 

🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.

👉 Here's what you do:

- On your phone,Click here  (Read steps below first)

- Scroll down to 'Ratings & Reviews'

- Tap on the empty purple stars and rate 5 stars

- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏

Until next time!
 Antony

 

👉 FOLLOW US!

Instagram | Facebook | Website

 

👉 FOLLOW CALLIGRAPHY CUT UK!

Instagram | Website

 

👉 FOLLOW CALLIGRAPHY CUT GERMANY!

Instagram | Website 

0:00 9:38

289 Standing Behind the Chair is Where it All Comes Together.

Hosts
Antony Whitaker
Guests
Rita
Keywords
stylist training client interaction communication skills continuous improvement Super Stylist course


In this week’s episode, I share a recent conversation I had with a Chicago-based stylist who is one of those rare people who is continually looking for those 1% improvements that separate good stylists from exceptional ones.


I talk about why it’s essential that salon owners invest in training their team beyond just technical skills.


Despite all the time, energy, and financial commitment you make as the salon owner, the real success of your business comes together when the stylist is standing behind the chair. 


That's where the magic either happens or not…


As a salon owner, stop leaving the success of that interaction between client and stylist to chance. Instead, either invest in or develop your own comprehensive training programs that cover communication skills, client service, and the mindset needed for sustained success.

 

IN THIS EPISODE:

 

[00:00] Welcome and introduction

[00:45] Introducing Rita and the Super Stylist course

[01:49] Questions for salon owners about team training

[03:33] Where the rubber meets the road: The critical client interaction

[04:14] Introduction to Rita's story and my initial assumptions

[05:14] The surprising reality of Rita's experience and mindset

[05:58] Communication distinctions that matter with clients

[06:49] Rita's approach to continuous improvement

[07:47] What inspires me about stylists like Rita

[08:51] Information about the Super Stylist course

 

 

Want MORE to help you GROW?

 

📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/

🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/

 

 

RATINGS + REVIEWS

 

🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 
 
They do matter in the rankings of the show and help other people find my podcast.

👉 Here's what you do:

- On your phone,Click here  (Read steps below first)

- Scroll down to 'Ratings & Reviews'

- Tap on the empty purple stars and rate 5 stars

- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏

Until next time!
 Antony

 

 

RESOURCES MENTIONED IN THIS EPISODE:

 

The Online Super Stylist course

 

 

👉 FOLLOW US!

Instagram | Facebook | Website

 

0:00 51:51

288 Building a Luxury Salon Experience with Kirby Lago

Hosts
Antony Whitaker
Guests
Kirby Lago
Keywords
luxury salon experience salon design branding client experience Instagram marketing business growth work-life balance

In this episode, I sit down with Sydney-based salon owner and colourist Kirby Lago. I’ve had the pleasure of watching her grow her business from a small salon to a thriving luxury business five times the size.

 

Kirby is a great example of combining the life of being a very active behind the chair hairdresser with being a true business visionary and being prepared to put in the hard work and personal sacrifices that go with it.  

  

In today’s podcast, we discuss:


● How the modern salon of today is evolving

● Salon design, branding, and creating an unforgettable client experience

● How Kirby uses Instagram to grow her business and attract her ideal clients 

● As well as finding the balance between family life and running a business 


And so much more!

 

IN THIS EPISODE:

 


[00:00] – Intro: Welcome and podcast growth updates
 [01:15] – Meet Kirby Lago: From small salon to luxury empire
 [02:35] – Salon design for a high-end experience
 [05:00] – The importance of branding and client perception
 [07:09] – The transition to a color-focused salon for profitability
 [10:28] – Why cutting skills are declining and how trends shape business
 [14:19] – Hair restoration and holistic hair health services
 [18:23] – Building the right team and outsourcing wisely
 [23:09] – Salon culture: Setting expectations and maintaining a positive team
 [25:50] – Why client experience is everything (and how to elevate yours)
 [27:57] – Marketing and personal branding: How Kirby became the face of her business
 [31:45] – Instagram strategy: The three content pillars that drive engagement
 [35:49] – Balancing personal life with business and social media presence
 [38:41] – Closing thoughts: Key takeaways for salon owners

 

Want MORE to help you GROW?

 

📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/

🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/

 

 

RATINGS + REVIEWS

 

🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!

They do matter in the rankings of the show and help other people find my podcast.

👉 Here's what you do:

- On your phone,Click here  (Read steps below first)

- Scroll down to 'Ratings & Reviews'

- Tap on the empty purple stars and rate 5 stars

- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏

Until next time!
 Antony
 

 

 

👉 FOLLOW US!

Instagram | Facebook | Website

 

👉 FOLLOW PELO BY LAGO!

Instagram | website

 

👉 FOLLOW KIRBY!

Instagram

Ratings

Global:
4.9 rating 216 reviews

USA

4.9 ratings 98 reviews

Australia

5.0 ratings 53 reviews

UK

4.9 ratings 40 reviews

Canada

5.0 ratings 13 reviews

Ireland

5.0 ratings 4 reviews

New Zealand

5.0 ratings 4 reviews

South Africa

5.0 ratings 3 reviews

Singapore

5.0 ratings 1 reviews